Bill Walsh, the Washington Post's copy editor for national news, is an unabashed "prescriptivist" -- someone for whom, in writing, there are things that are wrong because they've always been wrong. "Even if you think it's arrogant to condemn a perfectly understandable bit of prose as 'wrong,'" he writes, "you have to answer one big question: Do you want to look stupid?"
With "The Elephants of Style" you'll reduce the chance of sounding stupid, increase the likelihood that your writing will have style -- or, as Walsh puts it, FLAIR! ELAN! PANACHE! -- and have a lot of fun. "The Elephants of Style" is the rare book about writing and style that you may (as I did) read from cover to cover for sheer pleasure -- like the pleasure of learning that "the New York train station is Grand Central Terminal," but "Grand Central Station remains the correct expression for mothers yelling at their kids about running in and out of the kitchen."
I'll admit it: I'm one of those lovers of English who has shelves full of books about writing and the use of our language. I regularly read Walsh's website "The Slot: A Spot for Copy Editors," and I also purchased his first book, "Lapsing Into a Comma," which also was a delight. "Lapsing" was aimed at an audience of more sophisticated word users or, as Walah says, was written for editors and writers. "Elephants of Style," he says, was written for writers and editors. It will benefit everyone, I say, from professional writers and editors to middle-school English students. I recommend it highly.