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Linked
 
 

Linked (Paperback)

by Albert Barabasi (Author) "FEBRUARY 7, 2000, SHOULD HAVE BEEN a big day for Yahoo ..." (more)
4.1 out of 5 stars  See all reviews (62 customer reviews)
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Product Description

From Amazon.com

How is the human brain like the AIDS epidemic? Ask physicist Albert-László Barabási and he'll explain them both in terms of networks of individual nodes connected via complex but understandable relationships. Linked: The New Science of Networks is his bright, accessible guide to the fundamentals underlying neurology, epidemiology, Internet traffic, and many other fields united by complexity.

Barabási's gift for concrete, nonmathematical explanations and penchant for eccentric humor would make the book thoroughly enjoyable even if the content weren't engaging. But the results of Barabási's research into the behavior of networks are deeply compelling. Not all networks are created equal, he says, and he shows how even fairly robust systems like the Internet could be crippled by taking out a few super-connected nodes, or hubs. His mathematical descriptions of this behavior are helping doctors, programmers, and security professionals design systems better suited to their needs. Linked presents the next step in complexity theory--from understanding chaos to practical applications. --Rob Lightner --This text refers to the Hardcover edition.



From Publishers Weekly

Information, disease, knowledge and just about everything else is disseminated through a complex series of networks made up of interconnected hubs, argues University of Notre Dame physics professor Barabasi. These networks are replicated in every facet of human life: "There is a path between any two neurons in our brain, between any two companies in the world, between any two chemicals in our body. Nothing is excluded from this highly interconnected web of life." In accessible prose, Barabasi guides readers through the mathematical foundation of these networks. He shows how they operate on the Power Law, the notion that "a few large events carry most of the action." The Web, for example, is "dominated by a few very highly connected nodes, or hubs... such as Yahoo! or Amazon.com." Barabasi notes that "the fittest node will inevitably grow to become the biggest hub." The elegance and efficiency of these structures also makes them easy to infiltrate and sabotage; Barabasi looks at modern society's vulnerability to terrorism, and at the networks formed by terrorist groups themselves. The book also gives readers a historical overview on the study of networks, which goes back to 18th-century Swiss mathematician Leonhard Euler and includes the well-known "six degrees phenomenon" developed in 1967 by sociology professor Stanley Milgram. The book may remind readers of Steven Johnson's Emergence and with its emphasis on the mathematical underpinnings of social behavior Malcolm Gladwell's The Tipping Point (which Barabasi discusses); those who haven't yet had their fill of this new subgenre should be interested in Barabasi's lively and ambitious account.
Copyright 2002 Cahners Business Information, Inc. --This text refers to the Hardcover edition.

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FEBRUARY 7, 2000, SHOULD HAVE BEEN a big day for Yahoo. Read the first page
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Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
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Customer Reviews

62 Reviews
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4.1 out of 5 stars (62 customer reviews)
 
 
 
 
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10 of 11 people found the following review helpful:
3.0 out of 5 stars Reduction to nodes and links, April 28 2004
By Professor Joseph L. McCauley "Joseph L. McCauley" (Austria+Texas) - See all my reviews
(TOP 1000 REVIEWER)   
Albert Barabasi presents the lay reader with a stimulating description of the origins of network theory and recent applications. He describes random networks, small world and scalefree networks. In nonrandom networks the importance of hubs is emphasized. Small world networks are the ones with a well defined averge number of links, and in scalefree ones the density of links scales as a power law. For the many interesting examples discussed, I would like to have seen graphs showing scaling over at least three decades in order to be convinced of scaling. However, in practice, whether a network scales or not may not be so important. I liked best the discussions of terrorism, AIDS, and biology. If one could locate the hubs, then a small world network could be destroyed, but as the author points out there is no systematic method for locating the hubs. Also, destroyed hubs in a terror network might be replaced rather fast, whereas airline hubs could not be replaced so quickly. The book might be seen as indicating a starting point to try to develop a branch of mathematical sociology. For example, the maintainance of ethnic identity outside the Heimat is discussed in terms of networking. Now for a little criticism.

I did not find the discussion of ‚the rich get richer' very helpful because network theory at this stage deals only with static geometry, not with empirically-based dynamics. In fact, the dynamics of financial markets have been described empirically accurately without using any notion of networking. In the text the phrase „economic stability" is used but stability is a dynamic idea, and there is no known empirical evidence from the analysis of real markets for any kind of stability. The absence of dynamics on networks means that complexity is not described at all: there is nothing complex about the geometry of a static network! Suggesting that cell biology can be described by networking is empty so long as dynamics are not deduced from empirics. Nonempirical models of dynamics will probably not be of much use for making advances in understanding or treating cancer, e.g. Everything we know about cell biology and cancer was discovered via reductionism, by isolating cause and effect the way that a good auto mechanic does in order to repair a car.

Unfortunately, the author lets his enthusiasm get the best of him when he proclaims „laws of self-organization" and the need to go beyond reductionism. First, there are no known laws of „self-organization". The only known laws of nature are the laws of physics and consequences deduced from the laws, namely, chemistry and cell biology. Worse, every mathematical model that can be written down is a form of reductionism. Quantum theory reduces phenomena to (explains phenomena via) atoms and molecules. All of chemistry is about that. Cell biology attempts to reduce observed phenomena to DNA, proteins, and cells. Believers in self-organized criticality try to reduce the important features of nature to the equivalent of sandpiles. Network enthusiasts hope to reduce phenomena to nodes and links. In order to try to isolate cause and effect, there is no escape from reductionism of one form or another, holism being an empty illusion. So I did not at all like the assertion on pg. 200 that globalization (via deregulation and privatization) is inevitable, because there is no law that tells us that it is.

Summarizng: there is no complexity without dynamics, there are no known „laws of self-organization", and reductionism is the only hope for doing science. Anyone who disagrees with this is welcome to explain to me and others the alternative (jmccauley@uh.edu).

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5 of 5 people found the following review helpful:
5.0 out of 5 stars Book's Audience: Who should be linked to this book., Jul 23 2003
By K. Sampanthar "Inventor of ThinkCube" (Boston, MA) - See all my reviews
(TOP 1000 REVIEWER)   
I have focused this review on the audience of the book, since other reviews have quite adequately summarized the material.

There have been a lot of books recently that have been published on the new science of networks. Network theory and how it applies to many different fields from technology, marketing, biology, social science, terrorism, disease control etc. (Six Degrees by Duncan Watts, Nexus - Mark Buchanan, Smart Mobs - Howard Rheingold, Tipping Point - Malcolm Gladwell etc..).

Barabasi's is a welcome addition to the field and has a nice niche, which isn't filled by the other books. As some other reviewers have pointed this book is a popular science book, which means it covers scientific and mathematical theories at a very high level and makes these theories accessible to a wide audience. The niche lies somewhere between Gladwell's Tipping Point and Watt's Six Degrees. It is very well written and draws you in with stories that explore the theories. Some of the other reviewers have complained that Barabasi has done a disservice to the theories that he explains by making them too simplistic. I disagree, I actually found this book to be very rewarding, and a quick read, which is a sign of a well-written book. I have never been a fan of scientific and academic books that pride themselves on being totally incomprehensible. Richard Feynman, the Nobel Prize winning physicist, once said that if someone truly understands a subject they should be able to explain it to a general audience without resorting to technical jargon (Feynman's Lectures on Physics Vol 1,2,3 are a perfect example). To be able to explain a complex subject you need to resort analogies, examples and stories. Stories give a framework for the general reader to absorb the complex material. Barabasi has managed to explain the science of networks using all three. I am not sure how this can be seen as a bad thing. This exposes a wider audience to a very interesting subject; this has to be good thing.

Summary:
Anybody who loved Gladwell's Tipping Point and was looking for a book that explains some of the theories behind the phenomena will love this book. It's a little bit more technical than Gladwell's book, but it is well written and it will appeal to a wide audience. As popular science books go, this is definitely on par with Ed Regis's Nano and Steven Levy's Artificial Life, but not quite at the level of Gleick's Chaos. If you are looking for a technical book, you should look at Duncan Watt's Six Degrees, or Small Worlds.

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2 of 2 people found the following review helpful:
2.0 out of 5 stars A report from a confusing area of research, Dec 7 2002
By Mark Mills (Glen Rose, TX USA) - See all my reviews
(TOP 1000 REVIEWER)    (REAL NAME)   
If you read this, you will read about Barabasi's exciting work and the work of his friends. You will read about the risks he and his colleagues take with their careers. You will read about the incredible inertia in academia. But, you won't find much insight into the principles of network dynamics?

I'm not sure the book delivers. We get a 'report from the field', but not much detail or general understanding. It's all too confusing and new, if I caught Barabasi's drift.

But, is this a good 'introduction' to network dynamics? Based on the reviews here, it seems clear the prose appeals to many readers. If this inspires people to read more, then great. I am afraid they are attracted by the comforting tone and soothing outlook, though. We get too much of Barabasi, the expert grant writer. Barabasi foresees network dynamics leading us to Kurzweil's happy 'Age of Spiritual Machines'. A more down to earth view suggests networks bring us Osama Bin Laden. Barabasi is quite thrilled to find small world dynamics in his network research, but never connects them to the 'small world dynamics' of drug lords and suicide bombers.

I'm a bit puzzled by Barabasi's problems with the details. For example, he does a poor job of explaining exactly what a 'power-law' distribution might be, though he uses the term over and over, again. How does one 'find' a power-law in experimental data? Most people have probably gone through much of their lives never seeing a single one! If you find one, will anyone agree with you?

Offering a few examples that one could work with at home would go a long way. For instance, Barabasi talks about the way wealth approximates a power-law distribution. If you try to work with published data on this subjects, there won't be much that looks like a power-law. In fact, the whole idea is rather controversial. It confounds our intuitions and sense of what is right. A power-law distribution of wealth has a few rich, a few more at the 'middle income' level and huge masses in the 'poor' bracket. We would rather have income distributed according to a 'bell curve', a few rich, a few poor and most 'middle class.' If you want to claim 1) natural is 'good', 2) power-laws are 'natural', and 3) wealth has a power-law distribution, why complain about a vanishing middle class? A big middle class is unnatural!

These and other conundrums of the network await the reader's next journey into the subject matter.

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Most recent customer reviews

5.0 out of 5 stars Awesome introduction to the science of networks.
This book gives an excellent overview of network science. Being a software engineer and therefore having a significant computer science background, I found this book especially... Read more
Published on Sep 16 2005 by bradmetz

5.0 out of 5 stars A complex world in simple words
This is an excellent book. The author is extremely able to explain difficult concepts about complex systems in a simple and precise manner, using examples from a variety of... Read more
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5.0 out of 5 stars A captivating read
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4.0 out of 5 stars Popular Science at its Best
Written by a leading researcher in the field, Linked offers ordinary people a glimpse into the fascinating and complex world of networks. Read more
Published on Mar 29 2004 by RV

5.0 out of 5 stars I read this book
I liked it. I read, but I rarely finish a book. I finished this one.
Published on Feb 24 2004 by joelfloyd

1.0 out of 5 stars Not for the general reader.
After reading a third of the book, I finally gave up out of sheer disinterest. The way the book is presented would probably be ideal for a student of network dynamics, or even a... Read more
Published on Jan 23 2004 by William Wagner

2.0 out of 5 stars My expectations were too high
I had received this book from a friend, and my expectations were high, too high.

The book starts good, but it runs out of gas about halfway, when the author keeps repeating the... Read more

Published on Jan 19 2004 by johndoe2412

4.0 out of 5 stars Good book about networks, but not as good as Nexus
Barabasi's Linked is a pretty good intro to the science of networks. It covers much the same ground as Buchanan's Nexus including discussions about random v. Read more
Published on Dec 20 2003 by world class wreckin cru

4.0 out of 5 stars Barabasi vs. Wolfram
Having read both "Linked" and "A New Kind of Science" I feel compelled to add my two cents to some other reviewer who unfavorably compares Barabasi to... Read more
Published on Aug 29 2003 by G. Catalfamo

5.0 out of 5 stars Networks at work
In my opinion, Barabasi's book is a decent addition to the existing books on complexity and networks. The author himself is an acknowledged authority of the field of networks. Read more
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