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The 29% Solution: 52 Weekly Networking Success Strategies
 
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The 29% Solution: 52 Weekly Networking Success Strategies [Hardcover]

Ivan R. Misner , Michelle R. Donovan
4.0 out of 5 stars  See all reviews (1 customer review)
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Customers buy this book with Masters of Networking: Building Relationships for Your Pocketbook and Soul by Ivan Misner

The 29% Solution: 52 Weekly Networking Success Strategies + Masters of Networking: Building Relationships for Your Pocketbook and Soul
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Product Description

From Publishers Weekly

Starred Review. This guide to networking by Misner, the founder and chairman of BNI (Business Network International), is an invaluable roadmap for businesspeople seeking to develop or fine-tune a necessary and often overlooked skill. Misner and Donovan's title stems from a study that spawned the six degrees of separation theory, which actually revealed that only 29% of the population is connected to this extent. The authors say that despite its proven necessity, networking is scarcely taught in business schools, and their self-study course aims to fill the void with a self-assessment test and 52 weeks of assignments to beef up networking skills. Accessible and smartly structured chapters include action items and helpful tidbits like worksheets, assessments and questions to help readers schedule their networking from day to day and over the course of a career, from setting preliminary goals to becoming a Networking Mentor. While readers might not be able to make it into the exclusive ranks of the highly connected 29%, they will assuredly derive new tactics, tools and motivation. (Sept.)
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.

Product Description

In many ways, success at networking is the uncommon application of common knowledge. Most people understand that networking is important to their success - they just lack a step-by-step process to get the results they want. Almost no one really implements a comprehensive methodology that will build a business through networking. Thus, the need to network is 'common knowledge', and the development of the methodology required to be successful at it is the 'uncommon application'. By reading this book, you will experience the true essence and meaning of networking. "The 29% Solution" gives you the answers to two conflicting questions that a business owner or salesperson faces every day: How can I tend to my existing clients while at the same time network for new business? and, should I place higher value on my current clients or on new clients?

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2 of 2 people found the following review helpful:
4.0 out of 5 stars Networking Primer and Journal with a Mangled Premise, Oct 10 2008
By Professor Donald Mitchell "Jesus Makes Me a P... (Thanks for Providing My Reviews over 96,000 Helpful Votes Globally) - See all my reviews
(#1 REVIEWER)   
Ce commentaire est de: The 29% Solution: 52 Weekly Networking Success Strategies (Hardcover)

Six degrees of separation: You've probably heard of that concept . . . that you can connect with anyone else through six contacts. The authors deconstruct that observation to point out that fewer than half the people (somewhere around 29 percent) can do that well, hence the title.

But do you really care if it takes three contacts or thirteen . . . as long as your message gets through? Probably not.

More important than getting through to others through mutual contacts is the ability to get help when you need it: That's the real value of being well networked.

So you can skip over the premise discussion. It just seems like a gimmick to help attract attention to the book.

Start with page 7 and the diagnostic questions to test how well you perform in creating, building, and sustaining a network. From there, perform one of the 52 assignments per week for a year. If you keep up on the prior lessons, you should become much better connected after a year.

This book is primarily designed for those who aren't very good at networking and haven't been introduced to the basics. So if you are new to the idea of getting acquainted with more people, this book is a good choice.

But if you have read at least two reasonably good networking books, you probably won't add that much value here . . . unless you find that a weekly lesson helps you maintain the discipline.

If you ignore the sketchy premise, this is a five-star book.

How many new connections did you make today that you will keep alive in ten years?
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