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Finally, the light goes on!, Nov. 18 2007
So much of SEO went over my head - my eyes would glaze over and I would just nod my head when one of my colleagues started talking about it. This book spells it all out in plain English and it was a wonderful epiphany for me - I never thought I'd get it but yes, I do! :)
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Perfect for starting out search engine optimization, Oct. 24 2006
Clear concise explanations (and extrapolations) on how the big search engines work. Mr Kent explains what you NEED to know in language that's easily followed, providing enough technical details to get by without turning the material dry.
Definitely Recommended.
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Search Engine Optimization for Dummies, Jui 30 2004
Search Engine Optimization for Dummies is surely the best text of its kind! It is a very useful book that has proven to be extraordinarily helpful to a business promoting its first website. Comprehensive and detailed, it discusses all relevant considerations and is written so that one who is ignorant of its subject can gain a through understanding. Peter Kent has taken the mystery out of site promotion. Don't hesitate to buy it.
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What is the Search Engines Optimization (SEO) ?, Jui 26 2004
First of all, we need to learn all major search engines in USA and UK markets. They are including Pay Per Click, Pay Inclusion, Overture Site Match, and etc....
During this age of " Search Fights " between Google, MSN and Yahoo. There have many search engines are growing up and also created many events and expo to gain the market shares; especially of " searchenginewatch.com and Related events! " May be, you need to know and learn more profiles from Looksmart/Wisenut/Zeal, Lycos/Hotbot, Findwhat, Kanoodle, Enhance (ah-ha), ePilot, Searchfeed, Xuppa, Search123, Brainfox, Fitness.com, Searchboss, Lookbus, eSpotting, Mirago, Goclick, Issifind, Issihk, 7search, bCentral, Bidclix, Blowsearch, myGeek, Business.com, Engine54, Exactseek, iqseek, ixQuick, Mamma, Pageseeker, Searchking, Splut, Topix.net, Turbo10, Whatuseek and etc...
All above PPC or P4P engines can help your company to reach 95% of the search engines coverage, and also can save the costs.
How to setup your own SEO program is the amazing way to save costs and gain the highest ROI ! It is Return Over Investment !
Search Engines marketing is the best way for our business development on any models of e-Business.
When you are thinking of global, you need to learn hire search engines in Local!
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I thought I knew it all...., Jui 26 2004
I've been a Search Engine Marketer since 1999 and really thought I knew it all. I learned a few new tricks from just one page :) It's a little bit of an understatement to have this book under "...for Dummies" but the book did start off with the simple stuff.Great read/reference book and well worth it. If you learn just one thing then this book (you will) will have paid for itself over and over again. I don't know Mr. Kent so this is totally for real. Buy it... David
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A must have for online marketing professionals!, Jui 15 2004
ATTENTION: You MUST read "Search Engine Optimization for Dummies!" This book helps you break through all of the nonsense, hype and myths about search engine optimization! It's certainly the best and most comprehensive search engine optimization book I've seen to date hands down. I'm a marketing professional and have recently been confused at all the online ad blitzes and pop-ups with companies promising to list your website at the top of all of the major search engines. Peter Kent (author of "Internet for Dummies") lays it all out in plain english -this book is all you need. I look forward to the next one! Visit Pete's website www.searchenginebulletin.com for latest and greatest on the search engine wars!!
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Peter Kent's "SEO For Dummies" Is A Keeper., Jui 8 2004
In spite of my being a relative novice in the world of computers, websites, et al, because the layout, breakdown, and writing style are consistently logical and clear, I was able to understand most of what Peter Kent offers in his book. And that surprised me, as I find SEO to be an especially challenging, complex field. I needed a reliable, up-to-date, basic guide, and now I have one.
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An awesome Book on Search Engine Optimization!, Jui 4 2004
I recently finished reading this book and found it very helpful. Peter Kent clarifies what search engines like and don't like and what you need to do to get high rankings. I'm just beginning to implement some of the suggestions and ideas from this book. I'm a non geek so if I can do it, anyone could. This is a must have book for every website owner/builder, whether they are webmasters or newbies. I just wish I had read this book before my e-commerce store was dynamically built. I could have avoided a lot of headaches for myself later on. I'm stopping my pay per click keywords (they're too costly and havn't brought me that many sales anyway) and going to get listed naturally with the help of this book!
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Excellent Introduction to the SEO Field, Mai 18 2004
I found this book to be a very readable and helpful introduction to the field of Search Engine Optimization (SEO). Peter Kent walks you through the details of how to increase your web site's traffic by improving your site's ranking in the various search engines. He also covers your pay-per-click placement options should the free alternatives not be sufficient.This book is appropriate for geeks and non-geeks. If you don't know much about building web pages, this will help you talk to your geeks. If you do know how to write HTML, it will give you the publicity and marking information you need to turn your finely crafted pages into ones that are actually seen by the people who want them! I recommend this book to anyone who has a web site that isn't ranked at the top of all the search engines.
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Having your own personal Web Content Consultant, Mai 10 2004
Par Un client
Before reading this reference book I was completely in the dark with respect to getting my web site recognized. With this manual I have a step by step guideline on how to proceed. In my opinion most people believe their web designer/host can help them. This is simply not the case. If you want to have a reasonable chance of capturing a receptive consumer base for your site this book is a must have.
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