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5.0 out of 5 stars Wonderful journey, Jan. 25 2004
By A Customer
This delightful book explores the journey of the word SERENDIPITY, from its exotic 18th Century origins to much wider use including a recent movie.
The late author, Robert K. Merton was an influential and ground breaking sociologist who developed such concepts as the "Focus Group" and "Self-Fufilling Prophecy".
This book is a must-have for every home, library and dorm room.
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