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Walsh makes many fine points about style in writing, particularly writing for a newspaper. But his smartypants humor wears thin very quickly. He seems to think he's really cute - wink, wink, nudge, nudge - when, to this reader, he's simply tiresome. In his subtitle he calls himself a "curmudgeon," but I suspect he really is a frustrated stand-up comedian.
I don't know who his audience is. Surely this book is not to be used for reference: imagine having to read the same jokes over and over. And it's also not for the 'grammar for dummies' crowd: it's generally too sophisticated for them.
If I were his editor I'd suggest a rewrite.
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