Customer Reviews

Flowers for Sale: Growing and Marketing Cut Flowers

5 star:		(3)
4 star:		(0)
3 star:		(0)
2 star:		(0)
1 star:		(1)

 

 

This title of this book does not accurately reflect the content. It is extremely vague, completely lacking in any technical detail regarding crop production, expected yield per acerage used, costs involved, marketing/selling etc. I can sum this book up in one sentence "I grew some flowers and sold them in my local shop and I dont know how or why I was successful at this practice." This really is a worthless book...the author has a very homely style which reinforces the impression that she is a complete amateur at this business. She runs out of anything useful to say after a couple of chapters and sets off to tell the life-story of her flower-growing acquaintances without paying much notice to the technical and scientific detail of their various ventures. If you are hoping to get some serious insights into growing flowers and developing marketing strategies for selling those flowers, forget it....do not buy this book.

great information. she interviewed growers and marketers of all types of florals, dried and fresh. her advice about growing, cutting, conditioning and marketing will be invaluable. written so that the layman understands. i like the many interview with people actually doing this (not a bunch of academic morons with no life experience just spouting rhetoric.).

great information. she interviewed growers and marketers of all types of florals, dried and fresh. her advice about growing, cutting, conditioning and marketing will be invaluable. written so that the layman understands. i like the many interview with people actually doing this (not a bunch of academic morons with no life experience just spouting rhetoric.).

If you are thinking about selling cut-flowers this book is straight talk from one who has 'been there'. Nothing important has been overlooked. The chapters on harvesting,conditioning,pricing and marketing are outstanding. Personality profiles of individual flowers lets the beginner choose with confidence.