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4.5 out of 5 stars32
4.5 out of 5 stars
Format: HardcoverChange
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Showing 1-2 of 2 reviews(3 star). Show all reviews
on July 13, 2015
Eh... it's okay. I liked how they kept repeating things they had talked about in earlier parts of the book cause the repetition was necessary. I think you could summarize the entire book with "People remember things when you tell them interesting stories. The end". Would I recommend it to others? Nope. Will I tell other people some of the stories in the book? Maybe.
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on September 16, 2009
Sometimes the best ideas are the simplest and Made to Stick probably won't tell you anything you didn't already know - at least intuitively. It's interesting to have everything spelled out, though. Could have been shorter. Lots and lots of examples.
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