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4.7 out of 5 stars
How To Win Friends And Influence People Deluxe 75th Anniversary Edition
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on August 28, 2015
Very useful insight with regards to how people think. Psychology has always been my favorite subject and this book explores it beautifully.

Though it's not always obvious, but we all want to feel superior to one another. This fact alone breeds unacceptable attitude on both sides of the argument.

The first one to talk elegantly and with a cooperative style would always win, whereas the hard and brittle mindset will always be blown away by the strong winds of logic and kindess.

This book emphasizes Bruce Lee's saying: "Be shapeless, be formless, be 'water' my friend."

Just to give you a small taste...using the strategies in this book enabled me to talk to people with an elegance that I had lost before, boy was I surprised! The result was overwhelming to say the least!!! When I genuinely showed interest in other people, they would talk for nearly an hour and a half, and would give me what I want - because I had given them first what they wanted: a feeling of superiority or importance.

This book doesn't teach you how to be a sycophant, but rather, how to win people's hearts in simple said terms.

Highly, HIGHLY, recommended.
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on August 28, 2015
Gave to my staff, fantastic read.
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on August 25, 2015
I originally didnt intend to read this because I thought I already knew how to make friends. At some point I got over myself and decided to read it. It was life changing. Brilliant yet so simple.
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on August 23, 2015
It is loaded and new everytime I​ pick it up
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on August 22, 2015
Read it many years ago but worth another read and also a great gift.
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on August 16, 2015
The techniques described in this book are amazing. Paying attention to little things may have a big impact in the way we approach people. While reading this book, I tried to implement some and it works.
Excellent book.
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on August 11, 2015
Simply timeless in its prectical advice. Some of it is obviously "dated" but generally speaking, it is still useful today.
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on August 9, 2015
Excellent purchase...well worth it!!
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on August 8, 2015
Such a brilliant and relevant book. I feel that every one should read this, as genuine appreciation is often lost without realizing it.
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on August 7, 2015
Simple yet obvious reasons. Really a big eye opener for the little things such as mentioning people's names. The only thing that we as people ever truly own.
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