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Americolor Soft Gel Paste Food Color, 4.5-Ounce, Electric Pink

Price: CDN$ 8.95 & FREE Shipping on orders over CDN$ 25. Details
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Electric Pink
  • Soft gel paste is an effective coloring system
  • It's consistent from batch to batch; Certified kosher and made in the U.S.A
  • It has coloring strength superior to any other food color
  • It will not separate or weep and does not harden
  • The base ingredients allow the color to disperse immediately so you actually use less color

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Frequently Bought Together

  • Americolor Soft Gel Paste Food Color, 4.5-Ounce, Electric Pink
  • +
  • Americolor Gel Paste Food Color, Electric Green
  • +
  • Americolor Soft Gel Paste Food Color, .75-Ounce, Fuchsia Pink
Total price: CDN$ 16.93
Buy the selected items together

Product Details

Color Name: Electric Pink | Size: 4.5-Ounce
  • Product Dimensions: 12.7 x 5.1 x 5.1 cm
  • Shipping Weight: 9 g
  • Item model number: AM 264
  • ASIN: B000VTKW5I
  • Date first available at March 26 2014
  • Average Customer Review: Be the first to review this item
  • Amazon Bestsellers Rank: #131,150 in Home & Kitchen (See Top 100 in Home & Kitchen)
  •  Would you like to give feedback on images or tell us about a lower price?

Product Description

Color Name:Electric Pink  |  Size:4.5-Ounce

AmeriColor manufactures decorating food colors, as well as meringue powder, piping gel and other related food products. Americolor Corp. brings to the cake decorating trade years of experience in the food color industry, combined with new innovations in the development and production of food color technology. We are proud to introduce you to the strongest and most vibrant colors on the market, "Serious color for the serious decorator!".

Customer Questions & Answers

Customer Reviews

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Most Helpful Customer Reviews on (beta) HASH(0x9ccf57ec) out of 5 stars 70 reviews
2 of 2 people found the following review helpful
HASH(0x9ccaf690) out of 5 stars These are my favorite colors. I am a professional baker and LOVE ... July 13 2015
By Amazon Customer - Published on
Verified Purchase
These are my favorite colors. I am a professional baker and LOVE these. It only takes a small amount of the gel to get the color you want. The black is the best black coloring I've ever used. The navy is amazing as well. The colors they sell in the craft stores just don't compare
1 of 1 people found the following review helpful
HASH(0x9cc8048c) out of 5 stars Provides a deep, rich navy for fondant and icings. Aug. 16 2015
By andreac - Published on
Verified Purchase
In the past, I've used other gel food colors and been disappointed. They don't provide the rich, deep colors I'm looking for. I often have to resort to mixing multiple colors and using tons of the food coloring. This can leave fondant dry and crumbling or make icing taste terrible. I do not have this issue with the Americolor paste in navy.

This product provided a dark navy that perfectly matched the colors of the wedding I made the cake for. I didn't have to use a lot of coloring, which is money-saving. The gel is thick and easy to use, easily blending into fondant. I will definitely purchase this product again.
1 of 1 people found the following review helpful
By MOM OF 3 - Published on
Item Package Quantity: 1Color: Royal Blue Verified Purchase
It's very blue and stains the hands but it works. When I received it it was a bit stiff to shake. However, I figured it was because of the cold weather so I left it sitting at room temp. For one hour and it worked perfectly. I used it to color white hershey melts only needed 1 toothpick drip to color my melted chocolate.
1 of 1 people found the following review helpful
HASH(0x9ca3eab0) out of 5 stars True Navy Blue Color April 27 2014
By Kimmy11 - Published on
Verified Purchase
I am a big fan of Americolor Soft Gels and once again, it did not disappoint!
You get a TRUE navy color - fast ! And you no longer need to mix black into blue to get
the right color. Americolor gels blend nicely and evenly - I highly recommend them !
1 of 1 people found the following review helpful
HASH(0x9c82a5d0) out of 5 stars Inexpensive, but not nearly as concentrated as Decopac colors ... June 4 2015
By E. Tam - Published on
Size: 4.5-OunceColor: Electric Pink Verified Purchase
Inexpensive, but not nearly as concentrated as Decopac colors. If you have a commercial business account with Decopac, I would not go with this brand but it does work in a pinch. Works well with whip n top and pastry pride, not so much with buttercream.

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Color Name: Electric Pink | Size: 4.5-Ounce