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The Art of Creative Thinking: How to Be Innovative and Develop Great Ideas Paperback – Mar 1 2009

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Product Details

  • Paperback: 144 pages
  • Publisher: Kogan Page; Reissue edition (March 1 2009)
  • Language: English
  • ISBN-10: 0749454830
  • ISBN-13: 978-0749454838
  • Product Dimensions: 13.7 x 0.5 x 21.3 cm
  • Shipping Weight: 222 g
  • Average Customer Review: Be the first to review this item
  • Amazon Bestsellers Rank: #1,150,353 in Books (See Top 100 in Books)
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Product Description


"There have been many books on creativity and creative thinking but this one avoids reducing creative thinking to a set of sequential steps." - Business Executive

About the Author

John Adair is a leading authority on leadership and leadership development.  He advises many organizations in business, government, education, health and the voluntary sector.  Over a million managers worldwide have taken part in the Action-Centred Leadership programs he pioneered.  Adair is the author of over 50 books, including the leadership classic Not Bosses But Leaders, (Kogan Page), and he continues to write and teach throughout the world.

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Most Helpful Customer Reviews on (beta) HASH(0xa761d42c) out of 5 stars 3 reviews
8 of 12 people found the following review helpful
HASH(0xa6b6ea5c) out of 5 stars An empty book full of quotes Feb. 25 2010
By S. A. Saribay - Published on
Format: Paperback
I do not often judge books so harshly but this book was very far from fulfilling the promise in its title. It was full of empty, mostly cheesy sentences about creativity all over. Let me give you just one example (from a random page that I happen to be looking at right now; there should be better ones if you search for it):

"If you decide to take a creative approach to life it does change your perspective. You will seek out first some 'given' ideas about yourself. What are your distinctive strengths? These are not easy questions to answer. Self-discovery lasts a lifetime, and even then it may not be completed. Seek to identify what you are born to excel at, and make sure you are working in the right area."

Most of the book is written in this sort of vague, super cheesy I dare say, language. If this appeals to you, I apologize, but it provokes a strong negative reaction in me. The author, judging from a brief snippet of his life, seems to be in a position to lecture us about creative thinking, but he wastes the opportunity. I did not find much useful insight into creativity. I found a lot of quotes and some short stories (often just as vaguely written, lacking any detail, even names) about how something was invented; these were okay, definitely much better than the authors rambling. Perhaps it can serve as some inspiration to some folks, but a search on the internet would give you a lot of this kind of material. To me, the abundance of quotes and stories was further proof that the author either didn't have much to say about this topic, or doesn't know how to speak his mind. I found the author disrespectful of the reader and I felt my intelligence insulted. I hate being so harsh but this is what it was.

You would do much better to pick any random article on creativity from a respectable scientific psychological journal and read that instead of this book. If you still buy the book, please at least just read the key points at the end of each chapter, and not the whole book. That will be enough of a waste of your time.
5 of 8 people found the following review helpful
HASH(0xa6b1a684) out of 5 stars Excellent summary on creative thinking June 19 2007
By DS1111 - Published on
Format: Hardcover
I read an online version of this book in one seating. I thought it was very good, and covers all aspects of creative thinking. I also appreciate the author's concern in putting the key points in the end of each chapter, so you can quickly review them in the future.
1 of 2 people found the following review helpful
HASH(0xa73c0978) out of 5 stars Very infromative roadmap to inspiration. Sept. 7 2008
By gurutech - Published on
Format: Hardcover Verified Purchase
I would strongly recommend this book. The author offers interesting guidelines for creative thinking that were used by some of the great minds of our time. A very helpful guide to pattern your thought processes.