- You'll save an extra 5% on Books purchased from Amazon.ca, now through July 29th. No code necessary, discount applied at checkout. Here's how (restrictions apply)
Book Yourself Solid: The Fastest, Easiest, and Most Reliable System for Getting More Clients Than You Can Handle Even if You Hate Marketing and Selling Paperback – Nov 23 2010
Special Offers and Product Promotions
Frequently Bought Together
Customers Who Bought This Item Also Bought
No Kindle device required. Download one of the Free Kindle apps to start reading Kindle books on your smartphone, tablet, and computer.
Getting the download link through email is temporarily not available. Please check back later.
To get the free app, enter your mobile phone number.
The author shares his original system for getting more clients by following seven self-promotion strategies. You’ll gain the confidence to authentically market yourself and your services and tap into a bountiful supply of referrals. (Realtor Magazine, July 2006) --This text refers to an out of print or unavailable edition of this title.
From the Inside Flap
According to the Small Business Administration, ninety percent of service businesses will fail within the first five years. They fail not because they don't offer great services and products, but because the owners are extremely uncomfortable with traditional marketing and sales. The result is a frustrated, isolated, and overwhelmed business owner who does not know there is an entirely different, highly successful approach to marketing and sales availableand it's laid out in the pages of Book Yourself Solid.
Book Yourself Solid is based on Michael Port's proven system for getting more clients. And it works. In fact, ninety-three percent of business owners who have used the system have experienced a thirty-four percent increase in their total number of clients and a forty-two percent increase in sales in the first year alone.
Original, wildly inspiring, personal, and provocative, Book Yourself Solid is an easy-to-follow road map for starting and growing your service business based on seven core self-promotion strategies. Through verbal and written exercises, you'll not only learn how to develop a strong marketing plan and brand identity, but you'll also learn why self-promotion is absolutely critical to your successand how to do it with passion and purpose. Even if you hate the idea of marketing and selling yourself, this practical, inspirational guide will lift you up and give you the confidence you need to comfortably and authentically market yourself and your services, tap into an endless supply of quality referrals, and watch your business grow.
If you're a seasoned professional, you'll find the fresh ideas and tactics you need to keep bringing in new business for years to come. If you're a novice service professional looking for a complete business building system, you'll have the keys to unlock long-lasting business prosperity, security, and abundance for yourself and your family. Once you make a name for yourself using the seven core strategies for self-promotion, you'll be able to run a profitable, meaningful, and absolutely booked-solid business overflowing with as many clients as your heart desires.
Book Yourself Solid is a one-of-a-kind, step-by-step guide to building a successful service business from the ground up. These proven methods have helped thousands of service professionals realize their dreams. And they will do the same for you.--This text refers to an out of print or unavailable edition of this title. See all Product Description
What Other Items Do Customers Buy After Viewing This Item?
Top Customer Reviews
I honestly believe Michael wrote this because he wants to help people. That's what trainers do.
Your Foundation: Here you are taken through a series of clearly defined steps and exercises to `dump your dud clients' - a very useful piece of advice, to identify your target market and the benefits they are looking for, to identify how you want to be known in the market (your personal brand) and to determine how to present yourself so your ideal clients can find you.
Building Trust and Credibility: Again a series of clearly defined steps and exercises to create credibility and trust, to understand and implement the `Book Yourself Solid' Sales Cycle, to develop your marketing materials and to sell your products/services and yourself.
Seven Core Self-Promotion Strategies: The seven strategies are: Networking, , Direct Outreach, Referral, Web, Speaking and Demonstrating, Writing and Keeping in Touch. You do not have to implement all of the strategies, just those that are aligned with your strengths and interests. I found this section most interesting and useful, as I picked up ideas from all seven strategies, which again are presented in a series of steps and exercises.
If I have not made the point already, I will emphasize that the book is a series of clearly defined steps and exercises that should be followed to get the full benefit. This is an important point.Read more ›
Most recent customer reviews
This book is a must for anyone who wants to start a professional business or increase revenues in this type of business.Published on Feb. 28 2014 by Louise Lemieux Berube
Very good information and exercises. A couple of chapters may not have been useful in my situation. The easy to follow steps help to build confidence and motivation.Published on June 2 2013 by Amazon Customer
If you were all anthropologists (or perhaps religious studies buffs) I would tell you that Michael Port's Book Yourself Solid is a modern hagiography. Read morePublished on March 28 2007 by Linda J. Epp
Look for similar items by category
- Books > Business & Investing > Management & Leadership > Systems & Planning
- Books > Business & Investing > Marketing & Sales > Marketing
- Books > Business & Investing > Marketing & Sales > Sales & Selling
- Books > Professional & Technical > Business Management > Marketing & Sales > Marketing
- Books > Professional & Technical > Business Management > Marketing & Sales > Sales & Selling