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Branding Your Business: Promote Your Business, Attract Customers and Build Your Brand Through the Power of Emotion Paperback – Apr 15 2011

4.0 out of 5 stars 1 customer review

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Product details

  • Paperback: 272 pages
  • Publisher: Kogan Page; Revised edition (April 15 2011)
  • Language: English
  • ISBN-10: 0749462965
  • ISBN-13: 978-0749462963
  • Product Dimensions: 12.7 x 1.7 x 21.6 cm
  • Shipping Weight: 358 g
  • Average Customer Review: 4.0 out of 5 stars 1 customer review
  • Amazon Bestsellers Rank: #1,215,782 in Books (See Top 100 in Books)
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Product description

Review

"Demonstrates how and why branding can work for everyone who is honest with themselves, their employees, and their customers." -Brandchannel.com

"...highly recommended for any community library business collection and anyone who may have to manage a brand." -Midwest Book Review

About the Author

James Hammond has over 30 years of experience working in brand management and strategy, consulting for many blue chip organizations, including Virgin, Honda, and EMI. He has created and chaired key European conferences on Customer Care and Managing Change.


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TOP 500 REVIEWERon October 26, 2013
Format: Paperback
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Amazon.com: 3.9 out of 5 stars 4 reviews
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5.0 out of 5 starsGreat book on branding for small businesses
on December 26, 2011 - Published on Amazon.com
Format: Paperback

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