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Building Social Business: The New Kind Of Capitalism That Serves Humanity's Most Pressing Needs Hardcover – May 3 2010

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Product Details

  • Hardcover: 256 pages
  • Publisher: PublicAffairs; First Edition edition (May 3 2010)
  • Language: English
  • ISBN-10: 1586488244
  • ISBN-13: 978-1586488246
  • Product Dimensions: 24.2 x 16.2 x 2.4 cm
  • Shipping Weight: 159 g
  • Average Customer Review: 1.0 out of 5 stars 1 customer review
  • Amazon Bestsellers Rank: #464,409 in Books (See Top 100 in Books)
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Product Description


CHOICE, September 2010
“In nine short, well-written chapters, Yunus provides genuine insight into global poverty and a unique perspective on the ways in which social businesses can coexist with traditional businesses to alleviate poverty and improve the lives of the world's citizens.” 

Malaysia Star, July 10, 2010
“’Social business is about joy,’ says Yunus. Indeed, and the book itself is joy to read. In modest prose, Yunus tells of undertakings that instill hope. He also gives a lot of ideas, along with nuts-and-bolts practical advice for people who are ready to take the plunge into the world of social business. In the years to come, it seems certain that social business will become an integral part of our economic structure and will positively change the lives of many people.” 
Daily Times (Pakistan), August 7, 2010
“Yunus may be an astute (social) businessman, but he also has a savvy side. He is quick to point out that working for any social business does not mean lowering one’s standards, for they offer employees competitive salaries and benefits; it simply means not profiting from the poor…Yunus has a Nobel Peace Prize 2006 (shared with Grameen Bank) to show for his efforts, and is already playing around with the building blocks of a new poverty-free world order.”
The Spectator, June 2010
“[A] reminder that capitalism can take kindlier forms: microfinance pioneer Yunus explains how he believes social enterprise can redeem what he regards as the failed promise of free markets.”  
Sacramento Book Review, June 22, 2010
“Giving poor people the resources to help themselves, Dr. Yunus has offered these individuals something more valuable than a plate of food, namely security in its basic form…. Dr. Yunus has invoked a new basis for capitalism whereby social business has the potential to change the failed promise of free market enterprise.”
The Independent, June 6, 2010
“There are times when Professor Yunus' aims for Glasgow sound like something out of the Conservative's "Big Society" pitch. His latest book, Building Social Business, is 300 pages of Big Society pleading for people to go out there and create businesses which generate cash and contribute to the greater good at the same time.”
Daily Star (Pakistan), August 1, 2010
“Even a hard-core skeptic would find it difficult not to dream once the magic of Dr Muhammad Yunus' words as presented in the book start to make sense.”
Stanford Social Innovation Review, Fall 2010
“I found much to admire here and in the man, whose work I have long respected. The book is a refreshingly easy read... [Yunus] fills his book with practical examples, tactics, ideas, and insights.”
BusinessWorld (India), September 25, 2010
“Yunus’s approach is balanced and practical. There is no sermonising or the usual ‘we are from the not-for-profit sector and do gooders so we know best’ approach… one cannot but marvel at Yunus’s intense attempts to champion the cause of eradicating poverty. His is a case of a noted economist making a journey into the real world to face real problems and happily using his personal brand to strike tie-ups with leading multinationals to solve these problems. He needs to be read, understood; and he needs to be judged not only on his results, but on the sheer weight of his efforts. In India, good writing on the social sector is woefully inadequate. While high profile outfits such as the Bill & Melinda Gates Foundation have helped raise visibility in the sector, there is still little understanding of social business. This is an excellent read in that space.”


About the Author

Muhammad Yunus was born in Chittagong , Bangladesh, educated at Dhaka University, was awarded a Fulbright scholarship to study economics at Vanderbilt University, and became head of the economics department at Chittagong University in 1972. He is the founder and managing director of Grameen Bank. Yunus and Grameen Bank are winners of the 2006 Nobel Peace Prize.

Karl Weber is a writer based in Irvington, New York. He co-authored Yunus’s best-selling book, Creating a World Without Poverty.

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Top Customer Reviews

Format: Paperback Verified Purchase
Repetitive and lacking content.

Premise and foundation are good, but details and execution are lacking.

Overall found it excessively boring and ultimately not helpful.
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Most Helpful Customer Reviews on (beta) 4.4 out of 5 stars 67 reviews
5.0 out of 5 stars Employing Business to Battle Poverty May 20 2010
By Munir Quddus - Published on
Format: Hardcover Verified Purchase
Muhammad Yunus is perhaps world's best known anti-poverty crusader. His new book, Building Social Business, is a manifesto for those who care deeply about solving the society's "wicked" problems - poverty, illiteracy, malnutrition, global warming. It is a treasure trove of creative ideas, exciting business models, and plans on how to create sustainable solutions for the betterment of the world's poor, and slowly chip away at global poverty.

Listening to Yunus speak, as I recently did in Houston (he gave the commencement speech at Rice), and reading his new book, one gets the sense of being in the presence of a world class social entrepreneur. He has credibility that only comes from years of toiling in the field to perfect these business models. Peter Ducker would have been proud of Muhammad Yunus and his ideas and experiments in managing new businesses to solve the multi-faceted problems of poverty.

The book is a sequel to his earlier books - Banker to the Poor, published in 1998, and, Creating a World Without Poverty, published in 2007. The new book describes his work in the years since he received the Noble Prize in Peace in 2006. His success gives new meaning to what President Kennedy said, "One person can make a difference and every person should try."

The new book is a call for ordinary citizens, organizations, and nations to dream of a better world for all humans, and act proactively to fight poverty, and overcome other big challenges that threaten human progress and prosperity. Is taming global poverty an overly audacious goal? Can this goal be attained in our lifetime? How can we eliminate poverty and related problems that have bedeviled human society for centuries? The author is supremely optimistic that poverty can be overcome, and the book presents a blueprint for a new type of business organization (Social Business or SB) dedicated to improving the conditions of the poor in a profitable and sustainable way.

Munir Quddus
2.0 out of 5 stars Rigid and unforgiving in his views. Yunus is quick ... Oct. 3 2016
By Vanessa - Published on
Format: Paperback Verified Purchase
Rigid and unforgiving in his views. Yunus is quick to point out what isn't "Social Business" but is less forth-coming with what is "Social Business".
5.0 out of 5 stars Very interesting book!! This is the kind of ... June 29 2016
By Alejandro - Published on
Format: Paperback Verified Purchase
Very interesting book!! This is the kind of business that humankind needs to build in order to live in a more concious world.
5.0 out of 5 stars Five Stars Oct. 24 2016
By michele levasseur - Published on
Format: Kindle Edition Verified Purchase
came quick and was the book I was looking for.
5.0 out of 5 stars Always worth the read! June 12 2016
By H. Eskew - Published on
Format: Paperback Verified Purchase
Always worth the read!