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Business Modeling and Data Mining Paperback – Oct 2 2009

5.0 out of 5 stars 2 customer reviews

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Product details

  • Paperback: 650 pages
  • Publisher: Morgan Kaufmann; 1 edition (May 20 2003)
  • Language: English
  • ISBN-10: 155860653X
  • ISBN-13: 978-1558606531
  • Product Dimensions: 19 x 4.1 x 22.9 cm
  • Shipping Weight: 1.3 Kg
  • Average Customer Review: 5.0 out of 5 stars 2 customer reviews
  • Amazon Bestsellers Rank: #813,323 in Books (See Top 100 in Books)
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Product description

Book Description

This book provides practical guidance on how to identify and structure real-world business questions in terms that can be answered by quantitative models and data mining.

From the Back Cover

Business Modeling and Data Mining demonstrates how real world business problems can be formulated so that data mining can answer them. The concepts and techniques presented in this book are the essential building blocks in understanding what models are and how they can be used practically to reveal hidden assumptions and needs, determine problems, discover data, determine costs, and explore the whole domain of the problem.

This book articulately explains how to understand both the strategic and tactical aspects of any business problem, identify where the key leverage points are and determine where quantitative techniques of analysis -- such as data mining - can yield most benefit. It addresses techniques for discovering how to turn colloquial expression and vague descriptions of a business problem first into qualitative models and then into well-defined quantitative models (using data mining) that can then be used to find a solution. The book completes the process by illustrating how these findings from data mining can be turned into strategic or tactical implementations.

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Top customer reviews

May 7, 2003
Format: Paperback
May 8, 2004
Format: Paperback

Most helpful customer reviews on Amazon.com

Amazon.com: 4.2 out of 5 stars 5 reviews
5.0 out of 5 starsFive Stars
May 18, 2016 - Published on Amazon.com
Format: Paperback|Verified Purchase
A. F. Breur
5.0 out of 5 starsUsing data to solve busines problems
May 7, 2003 - Published on Amazon.com
Format: Paperback
30 people found this helpful.
M Ferreyra
5.0 out of 5 starsWonderful Book
May 8, 2004 - Published on Amazon.com
Format: Paperback
12 people found this helpful.
Jorge Iriarte
5.0 out of 5 starsGreat book
January 15, 2005 - Published on Amazon.com
Format: Paperback
9 people found this helpful.
Alphonse LaTuune
2.0 out of 5 starsNot a _practical_ introduction
September 27, 2004 - Published on Amazon.com
Format: Paperback
25 people found this helpful.

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