Crushing It!: How Great Entrepreneurs Build Their Business and Influence-and How You Can, Too Hardcover – Jan. 30 2018
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- Item Weight : 270 g
- Hardcover : 288 pages
- ISBN-10 : 0062674676
- ISBN-13 : 978-0062674678
- Product Dimensions : 23.11 x 16 x 3.05 cm
- Publisher : Harper Business (Jan. 30 2018)
- Language: : English
- Best Sellers Rank: #58,402 in Books (See Top 100 in Books)
- Customer Reviews:
“The name GaryVee has become synonymous with motivating an entire generation. No one understands the power of social media better than Gary, because none of what he preaches is theory—it’s an understanding born from his deep experience in business and in life.” (Casey Neistat)
“Gary is helping to calibrate the desires and expectations of a new generation searching for a way to break through the noise. He’s loud, he’s high energy—and he’s exactly right.” (John Mayer)
Vaynerchuk identifies the most important components that contribute to successful online marketing in a personable, lively way. Going beyond simple “how-to” guides for the various platforms, he gets at the heart of what it takes to succeed in a competitive environment. Recommended for anyone looking to get started online or increase their media currency. (Laurel Tacoma, Fairfax Cty. P.L., VA)
From the Back Cover
#1 New York Times Bestseller
“You’re going to hear the stories of people who were scared, just like you. Who had obligations, just like you. Who were told they were being foolish, or reckless, or irresponsible, or immature. They did it anyway and reaped the rewards. If there’s anything this book should teach you, it’s that the only thing stopping you from achieving lasting career and life happiness is you.”
In his 2009 international bestseller, Crush It!, Gary Vaynerchuk insisted that a vibrant personal brand was crucial to entrepreneurial success. In Crushing It!, Gary explains why that’s even more true today, offering his unique perspective on what has changed and what remains timeless. He also shares stories from other entrepreneurs who have grown wealthier—and not just financially—than they ever imagined possible by following Crush It! principles. The secret to their success (and Gary’s) has everything to do with their understanding of social media platforms and their willingness to do whatever it takes to make these tools work to their utmost potential. That’s what Crushing It! teaches readers to do.
In this lively, practical, and inspiring book, Gary dissects every current major social media platform so that anyone from plumbers to park rangers will know exactly which platforms to use as their pillar content. He offers both theoretical and tactical advice on how to become the biggest thing on old standbys such as Twitter, Facebook, YouTube, and Instagram; younger upstarts such as Musical.ly;
audiocentric platforms such as Spotify, SoundCloud, iHeartRadio, and iTunes; and newcomer Alexa Skills. For those with more experience, Crushing It! illuminates some little-known nuances and provides innovative tips and clever tweaks proven to enhance more common, tried-and-true strategies.
Crushing It! is a state-of-the-art guide to building your own path to professional and financial success, but it’s not about getting rich. It’s a blueprint for living life on your own terms.
From the Publisher
At HarperCollins, authors and their work are at the center of everything we do. We are proud to provide our authors with unprecedented editorial excellence, marketing reach, long-standing connections with booksellers, and insight into reader and consumer behavior. Consistently at the forefront of innovation and technological advancement, HarperCollins also uses digital technology to create unique reading experiences and expand the reach of our authors.
HarperCollins was founded by brothers James and John Harper in New York City in 1817 as J. and J. Harper, later Harper & Brothers. In 1987, as Harper & Row, it was acquired by News Corporation. The worldwide book group was formed following News Corporation's 1990 acquisition of the British publisher William Collins & Sons. Founded in 1819, William Collins & Sons published a range of Bibles, atlases, dictionaries, and reissued classics, expanding over the years to include legendary authors such as H. G. Wells, Agatha Christie, J. R. R. Tolkien, and C. S. Lewis.
The house of Mark Twain, the Brontë sisters, Thackeray, Dickens, John F. Kennedy, Martin Luther King Jr., Maurice Sendak, Shel Silverstein, and Margaret Wise Brown, HarperCollins has a long and rich history that reaches back to the early nineteenth century and offers our publishing team a depth of experience.