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In Defense of Advertising: Arguments from Reason, Ethical Egoism, and Laissez-Faire Capitalism Paperback – Sep 14 2006

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"The Silent Patient" by Alex Michaelides
"That rarest of beasts: the perfect thriller." ―A.J. Finn | Learn more
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Product details

  • Paperback: 202 pages
  • Publisher: TLJ Books; 2 edition (Jan. 2 2007)
  • Language: English
  • ISBN-10: 0978780302
  • ISBN-13: 978-0978780302
  • Product Dimensions: 15.2 x 1.3 x 22.9 cm
  • Shipping Weight: 272 g
  • Average Customer Review: Be the first to review this item
  • Amazon Bestsellers Rank: #4,600,171 in Books (See Top 100 in Books)
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Product description

About the Author

Professor Emeritus of International Business and Marketing at California State Polytechnic University, Pomona (aka Cal Poly Pomona). See blog at https://jerrykirkpatrick.blogspot.com.

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Amazon.com: 4.6 out of 5 stars 4 reviews
Barry Linetsky
4.0 out of 5 starsA Case For The Virtue of Advertising
April 20, 2007 - Published on Amazon.com
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One person found this helpful.
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5.0 out of 5 starsThis is a must read
April 18, 2007 - Published on Amazon.com
One person found this helpful.
Amazon Customer
5.0 out of 5 starsA Comprehensive and Fundamental Defense of Advertising
January 22, 2007 - Published on Amazon.com
10 people found this helpful.
Reading It All
5.0 out of 5 starsShould Be Required Reading For Advertising Professionals
February 26, 2007 - Published on Amazon.com
2 people found this helpful.