Buy Used
CDN$ 13.52
+ CDN$ 0.00 shipping
Used: Very Good | Details
Condition: Used: Very Good
Comment: Great condition for a used book! Minimal wear. 100% Money Back Guarantee. Shipped to over one million happy customers.
Have one to sell?
Flip to back Flip to front
Listen Playing... Paused   You're listening to a sample of the Audible audio edition.
Learn more
See this image

Defensive Design for the Web: How to improve error messages, help, forms, and other crisis points Paperback – Mar 2 2004

4.8 out of 5 stars 15 customer reviews

See all 2 formats and editions Hide other formats and editions
Amazon Price
New from Used from
Paperback
CDN$ 59.42 CDN$ 7.03

Strong Is the New Pretty

click to open popover

No Kindle device required. Download one of the Free Kindle apps to start reading Kindle books on your smartphone, tablet, and computer.

  • Apple
  • Android
  • Windows Phone
  • Android

To get the free app, enter your mobile phone number.



Product details

  • Paperback: 264 pages
  • Publisher: New Riders; 1 edition (March 2 2004)
  • Language: English
  • ISBN-10: 073571410X
  • ISBN-13: 978-0735714106
  • Product Dimensions: 17.9 x 1.4 x 23 cm
  • Shipping Weight: 399 g
  • Average Customer Review: 4.8 out of 5 stars 15 customer reviews
  • Amazon Bestsellers Rank: #471,013 in Books (See Top 100 in Books)
  • Would you like to tell us about a lower price?
    If you are a seller for this product, would you like to suggest updates through seller support?

  • See Complete Table of Contents

Product description

From the Back Cover

Let's admit it: Things will go wrong online. No matter how carefully you design a site, no matter how much testing you do, customers still encounter problems. So how do you handle these inevitable breakdowns? With defensive design. In this book, the experts at 37signals (whose clients include Microsoft, Qwest, Monster.com, and Clear Channel) will show you how.

Defensive design is like defensive driving brought to the Web. The same way drivers must always be on the lookout for slick roads, reckless drivers, and other dangerous scenarios, site builders must constantly search for trouble spots that cause visitors confusion and frustration. Good site defense can make or break the customer experience.

In these pages, you'll see hundreds of real-world examples from companies like Amazon, Google, and Yahoo that show the right (and wrong) ways to get defensive. You'll learn 40 guidelines to prevent errors and rescue customers if a breakdown occurs. You'll also explore how to evaluate your own site's defensive design and improve it over the long term.

This book is a must read for designers, programmers, copywriters, and any other site decision-makers who want to increase usability and customer satisfaction.

About the Author

Chicago-based 37signals (www.37signals.com) is a team of web design and usability specialists dedicated to simple, and usable, customer-focused design. 37signals popularized the concept of contingency/defensive design in various articles and white papers and via the web site DesignNotFound.com. The team also has conducted workshops and presentations on the topic for a variety of conferences and companies.

37signals clients include Microsoft, Qwest, Monster.com, Clear Channel, Panera Bread, Meetup, Performance Bike, and Transportation.com. Work has been featured in the New York Times, Sports Illustrated, Washington Post, on CNN, and in numerous other publications. Team members have appeared as featured speakers at AIGA Risk/Reward, Activ8, South By Southwest, HOW Design Conference, ForUse, and other conferences. Additional information can be found at www.37signals.com.

This book is authored by Matthew Linderman with Jason Fried. Other members of the 37signals team include Ryan Singer and Scott Upton.


Customer reviews

Share your thoughts with other customers
See all 15 customer reviews

Read reviews that mention

Top customer reviews

September 26, 2013
Format: Paperback|Verified Purchase
April 29, 2004
Format: Paperback
March 11, 2004
Format: Paperback
May 31, 2004
Format: Paperback

Most recent customer reviews

Where's My Stuff?

Delivery & Returns

Need Help?