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From Design Into Print: Preparing Graphics and Text for Professional Printing Paperback – May 18 2009

4.5 out of 5 stars 6 customer reviews

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Frequently Bought Together

  • From Design Into Print: Preparing Graphics and Text for Professional Printing
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  • Pocket Pal: A Graphic Arts Production Handbook
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Product Details

  • Paperback: 336 pages
  • Publisher: Peachpit Press; 1 edition (May 18 2009)
  • Language: English
  • ISBN-10: 032149220X
  • ISBN-13: 978-0321492203
  • Product Dimensions: 19 x 2 x 22.9 cm
  • Shipping Weight: 658 g
  • Average Customer Review: 4.5 out of 5 stars 6 customer reviews
  • Amazon Bestsellers Rank: #160,120 in Books (See Top 100 in Books)
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Product Description

From the Back Cover

A designer in New York creates a beautiful design but when she prints it the colors become muddy. An art director in Seattle sends a file to the print shop, and they call him to say the job won't print. The editor of a college paper can't figure out why all the pictures in the paper are jagged. And a freelance designer is Chicago needs to bid on her first print job. Linescreen, DPI, CMYK, RIPs, bleeds, spots, and spreads: Why didn't they teach this stuff in design school?

Sandee Cohen comes to the rescue, whether you're producing your first newsletter or you're an experienced graphic designer who needs to come up to speed on professional-level printing. She'll tell you how to make your desktop printer behave, and will take the mystery out of dealing with print providers. You'll learn all the necessary techniques, the terminology, and the rules of printing (and when you can break them). It's like having your own production manager standing over your shoulder. The copious information in From Design Into Print will have your designs looking as stunning in print as they do on your monitor.

This book will help you:

  • Choose the right desktop printer for your needs
  • Finally understand resolution
  • Get the results you want from page-layout and image-editing applications
  • Find the best stock images
  • Know what to expect when RGB colors convert to CMYK
  • Figure out your fonts
  • Preflight your work
  • Sound smart when talking to a print shop

About the Author

Sandee Cohen has been an instructor in desktop publishing for over twenty years, teaching at New York University, Parson's School of Design, New School University, and many publishing houses and design studios all over the United States. She is the senior contributing editor to InDesign Magazine, and a popular speaker at many InDesign and publishing conferences around the world. In addition to authoring several editions of InDesign: Visual QuickStart Guide, she is co-author of Real World Adobe Creative Suite 2, Adobe Acrobat 5 Master Class, and The Non-Designer’s Scan and Print Book.


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Top Customer Reviews

Format: Paperback
Finally a design/print book that has more than just pictures. If your a freelance designer and want to prepare your files correctly for any type of paper printing company this book is for you. It's also a great reference book if you have no idea what a print house is talking about. Buy it, you will use it.
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Format: Paperback Verified Purchase
The book uses simple language and explains concepts well. It is a great resource for a beginning designer who wants to learn more about the workflow of the entire process. I would like to see more technical information about spot colors, die lines, and PMS color system.
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Format: Paperback Verified Purchase
Purchased this for college as it was required for a course I'm taking. It's a really great textbook to help you with preparing your files for print. The information is easy to understand with the use of simple language and graphics. A must-have for beginners!
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