- Paperback: 142 pages
- Publisher: Chronicle Books; 1 edition (March 1 2001)
- Language: English
- ISBN-10: 0811831809
- ISBN-13: 978-0811831802
- Product Dimensions: 15 x 1.3 x 21.1 cm
- Shipping Weight: 358 g
- Average Customer Review: 22 customer reviews
- Amazon Bestsellers Rank: #33,351 in Books (See Top 100 in Books)
Graphic Design Cookbook: Mix & Match Recipes for Faster, Better Layouts Paperback – Mar 1 2001
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About the Author
Leonard Koren was the publisher and creative director of Wet magazine and is the author of New Fashion Japan and 283 Useful Ideas from Japan.
R. Wippo Meckler is an award-winning print designer who has designed magazines such as WET, Mademoiselle, PC Week, and MacUser . He is currently president of Re:Design, Inc., a web design/development agency in New York City.
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Mixing and matching the components will guarantee that you will never have another boring brochure or newsletter. The designs can also get your brain churning in the direction of a better logo design and a definite help in business card design.
The book's stiff spine and short page width means page turning requires two hands and you can't lay this book flat to study designs - a definite failing in a book of this type. In spite of this, it is still an essential to have in your creative library.
If it really were a Cookbook, you would have some text, explaining a bit more thoroughly what you could do with the idea presented.
It's a book you learn very little from - you are supposed to apply what is presented. The book laid in a very arid manner, being plainly dull at some points. I did not like it at all.
If you're looking for a real Cookbook, get Jim Krause's 'Idea Index'! It not only gives you the ideas, but also has 'suggested serving variations', so you can spice-up the concepts presented.
People complain that the book is too basic, but the purpose of the book is to be used as reference and to combine several of the techniques into one design. I think the simplicity of the designs are important because you are not distracted by a pretty photo or bright colors, all your attention is on layout.
This book is a great guide to generate ideas for your designs, buy it.
Inside, you get 140 pages of tiny layout designs and text justification patterns, page number positioning (!), column layouts, page geometric divisions.... this is NOT inspirational at all, at least for a standard "no awards" designer like me...
This is a collection of obvious stuff, even Microsoft Word page wizards can be much more creative than this.
Do not waste money, I will really like to suggest you the Krause's "IDEA INDEX" book, that is another planet.
The only thing I was surprised of was the quality of the paper used. My advice to the publisher: invest more in the content (or invest at all, maybe some text or explanation would be nice) and less in the stock paper.
If you are looking for a nice book about layout I strongly recommend you buy Jim Krause: 'Layout Index' (That or any from the "Index" collection)
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