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How to Be a Graphic Designer, Without Losing Your Soul Paperback – 2005

3.0 out of 5 stars 1 customer review

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Harry Potter and the Cursed Child
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Product Details

  • Paperback
  • Publisher: Princeton Architectural Press (2005)
  • Language: English
  • ISBN-10: 1568985592
  • ISBN-13: 978-1568985596
  • Product Dimensions: 19.6 x 1.5 x 23.1 cm
  • Shipping Weight: 431 g
  • Average Customer Review: 3.0 out of 5 stars 1 customer review
  • Amazon Bestsellers Rank: #149,895 in Books (See Top 100 in Books)
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Top Customer Reviews

Format: Paperback Verified Purchase
It's fine, but, not as good as I had expected given all the hype I hear when in school about it.
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Most Helpful Customer Reviews on (beta) HASH(0xa37ced74) out of 5 stars 40 reviews
50 of 53 people found the following review helpful
HASH(0xa75730cc) out of 5 stars Not just for graphic designers, must read for all design students May 19 2006
By Y. Shimizu - Published on
Format: Paperback
If you are in commercial art field, regardless whether you are in graphic design or not, you must read this book. It tell you everything you wish your design school teachers had told you about the business of being a commercial artist. As an art school instructor myself, I made this book into a recommended reading material for my graduating illustration majors. Just cross the words "design" in this book and write over "illustration" (or animation, advertising, or whichever commercial art occupation), and more than 95% of it works. It is because this book does not teach you the tricks and gimmicks, but teaches you the philosophy of the business of being a commercial artist.
21 of 23 people found the following review helpful
HASH(0xa756b1b0) out of 5 stars What they don't teach you in school Feb. 25 2006
By Ben Wexlar - Published on
Format: Paperback
Anyone entering into the field of graphic design, either coming out of school or embarking on a career solo, should read this book. It doesn't mess with what the best typefaces are, or any software tricks. Instead, it lets you in on how designers think, and how to be successful in your endeavors. A foreward written by Sagmeister himself, along with interviews with other "rock star" designers, make this book simply amazing.
24 of 28 people found the following review helpful
HASH(0xa755a330) out of 5 stars This new, expanded edition provides new chapters on professional skills, global trends in design, and more July 9 2006
By Midwest Book Review - Published on
Format: Paperback
How to Be a Graphic Designer Without Losing Your Soul first appeared in 2005 to instant acclaim and has since become a basic resource for graphic designers, blending business philosophy with techniques geared to help young professionals hone their skills. This new, expanded edition provides new chapters on professional skills, global trends in design, and more.
15 of 17 people found the following review helpful
HASH(0xa2fff0c0) out of 5 stars Badly designed book for designers! June 17 2009
By Amazoniac - Published on
Format: Paperback
For a book on the practice of design for designers, I thought it was very badly designed. For a start, the design work examples splattered around the book have no relevance to the text, and seem to serve only to fill in the empty spaces.

The printing is inconsistent. Headings and notes are printed in a light blue, which on some pages are so light that they are difficult to read.

The text (from what I read) contains spelling/grammatical errors such as:
- Bean counting is a MAYOR key to success of...
- ...interviews... AS AN OPPORTUNITIES to study the...
- ...IT people, bank MANGERS, tax officials...
For a book published in the English-speaking world, I expect better English than that!

If you can overlook the above-mentioned shortfalls, I think this is a very useful book. It covers most everything a budding designer needs to know (though not in great detail), and has a LOT of useful information for someone starting out as a designer.

(Being a freelancer just starting out on my career, I would have liked some information on how to bill clients, which this book does not contain. But then, I guess I can't expect a single book to contain EVERYTHING I need to know!)
4 of 4 people found the following review helpful
HASH(0xa2ffe6b4) out of 5 stars Finally Some Practical Graphic Design Information May 10 2010
By C. Purcell - Published on
Format: Paperback
Adrian Shaughnessy's How To Be a Graphic Designer Without Losing Your Soul is chock full of useful information about self promotion, getting clients, leaving clients, and all of the practical details of design that no-one ever seems to talk about.

I love the design of the book. It has enough whitespace and variation that one can read it through without finding the layout monotonous and it is constructed so one can read a chapter or a section of a chapter, piece by piece, whenever you have a free moment.

Shaughnessy honestly covers the complications of working for a studio or going freelance and includes a number of voices of famous, working designers, many of which have their own take on each issue. Some fall wholeheartedly in the camp that every designer needs to spend a few years at a show working with other designers before going freelance. Others talk about how they never trained formally in school or worked for a design shop. They simply followed their passion and learned through experience, creating an impressive body of work on their own.

I was repeatedly struck with the clear, honest tone that the book is written in. I have to ask around through a range of contacts to get a clear idea of how to calculate rates, or to ask what sort of things I should have in mind before I take the step of renting office space, or even how potential clients tend to view promotional work versus work done for a paying client. No-one gives answers that are as well reasoned and understandable as the author.

I really do not know how to describe this book other than to say that everyone who works in or is thinking about working in graphic design should read this book. It combines real-life experiences, with inspiration and a practical business how-to reference for the graphic design professional. Get a copy today.

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