- Paperback: 184 pages
- Publisher: Spotlight Publications (Feb. 27 2013)
- Language: English
- ISBN-10: 0971483892
- ISBN-13: 978-0971483897
- Product Dimensions: 21.6 x 1.1 x 27.9 cm
- Shipping Weight: 549 g
- Average Customer Review: 2 customer reviews
- Amazon Bestsellers Rank: #171,140 in Books (See Top 100 in Books)
Guerrilla Music Marketing Handbook: 201 Self-Promotion Ideas for Songwriters, Musicians & Bands on a Budget (Revised & Updated) Paperback – Feb 27 2013
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About the Author
Bob Baker is an author, speaker, musician, and former music magazine editor dedicated to showing musicians of all kinds how to get exposure, connect with fans, sell more music, and increase their incomes. He is the author of the highly acclaimed "Guerrilla Music Marketing Handbook" and the "Music Marketing 101" course at Berkleemusic, the online continuing education division of Berklee College of Music. Bob's other titles include "Guerrilla Music Marketing Online," "Music Publicity Insider's Guide," "Unleash the Artist Within," and more. Check out Bob’s free ezine, blog, podcast, video clips and articles at www.TheBuzzFactor.com and www.MusicPromotionBlog.com
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Using this book opened up the floodgates of ideas and inspirations. More than that - it crow-barred a self-convinced "I hate promotion" guy out of his stubborn old habits and into enthusiasm - which is no dang small feat!
There is a lot of examples of what do to and to do not. It's not just for pop music, you can apply it to all the style you are playing! There is also some extra features on the website. I highly recommand this book!
Most helpful customer reviews on Amazon.com
"Got your new Guerrilla Marketing Book. Only just started reading it and I like it. I've read other music biz books and they always seemed depressing because the attitude of these authors is "well so many people have tried so hard at making a success at music and failed, so the chance of you succeeding are really slim, but here's this book anyway, good luck." They made me feel defeated before I even started. So I've steered away from getting any more music biz books.
But your book is a breath of fresh air. Very inspiring. Wish I would have found it years ago. Thanks so much."
If you are a musician and you want to be successful in the business, then you need this book. Plain and simple.
***only gave 4 because of a few broken links and some out dated content***