Hair Raising Paperback – Jul 1 1996
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Rooks takes an interesting look at the social and political implications that hair has held for African American women. The six chapters discuss hair and its connection to black pride, race, advertising, gender, and women's magazines. She has used advertisements from different periods to trace representations of hair, which she then analyzes to show the political implications for women. She notes that discussions of hair in a political context have taken place in the mainstream press; however, the similarities and differences between the hair of women from the dominant culture and the hair of women of African American descent have never been fully explored. Rooks digs deep to describe how beauty and culture have politicized African American women and demonstrates that Western definitions of beauty are often not endorsed by African American women. Although Rooks' work is written in an academic style, the content is so compelling, readers will be intrigued by the quotes and footnotes rather than overwhelmed. Lillian Lewis --This text refers to an out of print or unavailable edition of this title.
From the Back Cover
In this book, the author explores the history and politics of hair and beauty culture in African American communities from the nineteenth century to the 1990s.See all Product Description
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It feels like a biography on Madam CJ Walker more than a book on the culture itself. Granted, Madam CJ should be mentioned. However, include the other black entrepreneurs in this field from the same era.
This book reads more like a Masters thesis when the student is defending their work instead of a book on history.
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