How to Survive and Prosper as an Artist: Selling Yourself Without Selling Your Soul Paperback – Jun 9 2009
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"Provides the best overview of political and other aspects of the art world that I have ever come across. . . It is a bible that every artist should have." --Shannon Wilkinson, president, Cultural Communications, New York
"This book should be required reading for every exhibiting artist." --Ellen Rixford, Graphic News
"This self-help career book is the pick of the litter." --Donna Marxer, Artists' News
"Michels is filled with energy and ideas. . . Her experience is the reader's bonus." --American Artist
About the Author
Caroll Michels is a successful sculptor whose artwork has been exhibited in museums worldwide, and she has worked as a career coach on behalf of thousands of artists since 1978. She lives in Sarasota, Florida.See all Product Description
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Top Customer Reviews
My advice....go to the library and take a look at the Appendix of Resources. Go buy one of the books mentioned there instead of wasting your money on what amounts to no more than one giant advertisement for other sources.
The book carefully lays out the do's and don'ts of the Fine Art business. She carefully points out that selling art is a business venture. As one who has not intention of 'starving for my art', the book is a great road map for the artist that is willing to work to make his or her art business succeed. After all, you are selling a product. Bad products fail, but good products without proper marketing suffer failure as well!
The book stresses this point throughout. Michels gives the tools to those who not only create, but want to make a mature, businesslike effort to grow that creativity into a real business.
While those who take advantage of the naivety of many artists must dislike the book immensely, it is a great business tool for those artists willing to read it.
Seriously, this is the best book you can buy if you are considering hitting the "scene" with your goods.
Sure, she has some "cliche" statements about "getting organized" (but in all fairness, what artist doesn't need to be reminded to get organized?!) and the like, but wow...the sections on how to price your art, marketing with a brochure, the importance of contracts (!!!), grant building, etc etc. are a veritable cornucopia of practical goodness.
This book is so good that I almost burst with pleasure after reading it. I'll be willing to bet a Picasso that her consulting advise is beyond compliment.
Most recent customer reviews
I am supposed to be a painter. Famous? who cares. I just want to make a living doing what it is I was put here to do.
Thank you Caroll for your book. Read more
This is one of those books that has good information in it, but you have a lot of useless information to sort through to get to it. Read morePublished on Feb. 24 2003 by Cassie
I bought this book and read it cover to cover in one sitting. Ms. Michels tells it like it is and has a refreshing writing style. Read morePublished on Jan. 22 2003
This is the best marketing book for artists on the market. It covers a broad range of topics, and is grounded in real life experience. Read morePublished on Dec 29 2002
I just got this book today and halfway through it, it has already paid for itself in terms of the advice and examples it gives. Read morePublished on June 3 2002 by Rita Cundera