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Human to Human Selling: How to Sell Real and Lasting Value in an Increasingly Digital and Fast-Paced World Paperback – Apr 8 2014

5.0 out of 5 stars 1 customer review

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Product Details

  • Paperback: 208 pages
  • Publisher: Morgan James Publishing (April 8 2014)
  • Language: English
  • ISBN-10: 1614485402
  • ISBN-13: 978-1614485407
  • Product Dimensions: 15.2 x 1 x 22.9 cm
  • Shipping Weight: 295 g
  • Average Customer Review: 5.0 out of 5 stars 1 customer review
  • Amazon Bestsellers Rank: #546,596 in Books (See Top 100 in Books)
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Product Description


“Few things are more important than recognizing the value that customers create for your company. Of course, they create the most value for you when you create the most value for them. Simple, but it's shocking how many companies are busy marketing and selling—and forget this simple truth. Adrian Davis has laid out a plan designed to help novice and experienced salespeople, and the executives who manage them, grow their own companies by helping their customers succeed. More than just inspiration, this book provides sound approaches, memorable thinking, and practical checklists for closing deals that work for both buyer and seller. You need this book on your bookshelf, and in your head every time you work with a customer.”

-- Don Peppers and Martha Rogers, Ph.D., Founders of Peppers & Rogers Group, Co-authors of Extreme Trust: Honesty as a Competitive Advantage and a series of bestselling books on customer relationships and customer value

About the Author

Adrian Davis is a business strategist and trusted advisor for chief executives and business owners who has been studying sales methodology for over twenty years. He has an in-depth understanding of what it takes to drive sales performance and has critical insights to share with business leaders to help them get more sales, faster, with better customers.

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Top Customer Reviews

Format: Kindle Edition Verified Purchase
Great book with fresh approach to selling that's 'human'!!!
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Most Helpful Customer Reviews on Amazon.com (beta)

Amazon.com: HASH(0xa6dad480) out of 5 stars 2 reviews
HASH(0xa6db6930) out of 5 stars People buy from people indeed!! Aug. 18 2014
By Thomas Bulow - Published on Amazon.com
Format: Kindle Edition
Finally a sales book that puts the human in selling! People do buy from people and Adrian Davis gets that message across. Way too many books focus on the technical part of selling, on processes and methodology. Adrian lays out great strategies for sales people to deploy when selling complex solutions to people where trust is one of the key enablers to getting a commitment. Best sales book I've read since "Hope is not a strategy!"
HASH(0xa6da3e88) out of 5 stars Refreshing...! Sept. 9 2014
By Jakob Soderberg - Published on Amazon.com
Format: Kindle Edition
Wow... refreshing! In an almost overwhelming flood of Business-to-business oriented Sales Books - Adrian adds something that I couldn't find in many of the others I've read: The Human Aspect! Besides that he gives the book a personal touch by adding great content from his career. This book should be mandatory reading in every sales organization that want to put the human back in selling..... Great Read!