Logo Design Love: A guide to creating iconic brand identities (2nd Edition) Paperback – Aug 20 2014
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About the Author
A self-employed graphic designer from Northern Ireland, David Airey writes three of the most popular graphic design blogs on the Internet: DavidAirey.com, LogoDesignLove.com, and IdentityDesigned.com. David’s blogs have attracted hundreds of thousands of loyal fans who read and are inspired by his writing every day. Airey is also the author of Work for Money, Design for Love.
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Top Customer Reviews
This book will not tell make you a good logo designer if you are a beginner but if you already are a designer, it will probably inspire you, help you get better and give you good pieces of advice on how to price your work, interact with your clients and manage your projects.
I love it and I am now another addict to the blog. Thanks David! :-)
As a seasoned brand identity designer, I couldn't agree more.
This valuable reminder, quoted by Malcolm Grear on page 29, sets the tone early in David Airey's book, Logo Design Love.
Designed as both a learning tool and a set of case studies, Airey bridges a wide array of logo examples with the creative thinking process of identity design. You'll gain valuable insight into asking the right questions from the start, learn constructive ways of working with your clients, and become proficient in how to present your ideas during the various phases of a project. Each section brings a new aspect of branding identity to the forefront.
You won't get specific answers to the ages-old "How much should I charge" conundrum, but rather good food for thought in arriving there.
It's an enjoyable read, based on the author's own successful blog, Logo Design Love. The book showcases the best of Airey's 500+ blog posts. As well, don't miss his top 10 questions answered and 25 logo design tips towards the back of the book!
David Airey is a Northern Irish graphic designer who currently maintains two blogs: [...] and [...]
PS ' Congrats to David on his recent wedding and kudos to the beautiful wedding photography capturing the day.
It's also great how he brings up so many different design firms in his examples, showing us that all this isn't simply his point of view, but how successful individuals put go about their work in this field.
Great read that I can't recommend enough.
Good job David!
It's easy to ready and I appreciate the author's down-to-earth attitude.
Most recent customer reviews
I love love love this book. As a passionate logo designer I couldn't put it down and read it in one day.Published 10 months ago by Joanna Vancouver
Awesome book. Building a better knowledge base about brand identity design.Published 15 months ago by Signet Design Inc (Kirk Seton)
Concised way and summarised main and common processes in logo design. Good information for the beginner. Very pocket book to look at on train and plane.Published on Feb. 22 2012 by Dinh Hong
One of my favourite works on logo design. David Airey is inspiring for many self-employed designers.Published on Oct. 26 2010 by F. Vanier