- Paperback: 400 pages
- Publisher: TarcherPerigee (April 26 2012)
- Language: English
- ISBN-10: 1585429333
- ISBN-13: 978-1585429332
- Product Dimensions: 15.1 x 2.5 x 22.7 cm
- Shipping Weight: 363 g
- Customer Reviews: 131 customer ratings
- Amazon Bestsellers Rank: #338,093 in Books (See Top 100 in Books)
Main Street Vegan: Everything You Need to Know to Eat Healthfully and Live Compassionately in the Real World Paperback – April 26 2012
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—President Bill Clinton
“Main Street Vegan….offers practical advice and inspiration for everyone interested in going vegan, no matter what tax bracket you’re in!”
“This book is the bible of vegan living.”
“Main Street Vegan is exactly the guide you need to make changing the menu effortless. This flawlessly researched book covers every aspect of plant-based eating and cruelty-free living, with all you need to make healthy changes stick.”
—Neal Barnard, MD, The 21-Day Weight Loss Kickstart
“This book is a gem.”
—Rory Freedman, coauthor Skinny Bitch
“Finally, a book isn’t preaching to the vegan choir, but to the people in the pews — and the ones who can’t fit in those pews. This is a book for the Main Street majority who aren’t vegans. Once you read this, you’ll know it’s possible to get healthy and enjoy doing it.”
"The Vegan Bible: new Testament . . . [Moran's] writing is a true extension of herself: witty, fun, smart, charming, beautiful . . . Main Street overflows with heart and soul . . . She puts everything into it; anyone veg-curious or already plant-based would benefit from picking up a copy."
“A great book for anyone who’s curious about veganism. It shows that not all vegan are weirdos like me.”
"The new Main Street Vegan, a plant-based omnibus where spirit meets stomach and magic meets Main Street."
—The Huffington Post
“Moran’s feisty, fun and fearless guide to eating vegan on your own terms will win her many fans. As a primer on veganism, her effort touches all of the basics. Those eager to lose weight, increase energy, and offset stress and aging, while achieving optimum nutrition and not spending a lot of money on expensive organic ingredients will find numerous suggestions and easy recipes to help them reach their goals. As a comprehensive and highly motivating resource for upping the bar on quality of life, Moran’s book takes veganism to the next level.”
About the Author
Victoria Moran is the author of 11 books, and is also an inspirational speaker, monologist, and certified holistic health counselor (HHC, AADP). She is the founder of Main Street Vegan Academy, training vegan lifestyle coaches. Victoria’s latest book is MAIN STREET VEGAN: EVERYTHING YOU NEED TO KNOW TO EAT HEALTHFULLY & LIVE COMPASSIONATELY IN THE REAL WORLD, written with the able assistance of her daughter, Adair Moran, an actor, playwright, stunt performer, and lifelong vegan. Among Victoria’s other titles are the best-selling Creating a Charmed Life (in thirty languages), and the plant-based weight-loss classic, The Love-Powered Diet: Eating for Freedom, Health, & Joy.
Cited by VegNews among the Top 10 Contemporary Vegetarian Authors, Victoria appeared twice on Oprah and she’s one of the celebrity coaches for the PCRM 21-Day Vegan Kickstart. Her articles have appeared in Yoga Journal, Mothering, Natural Health, Woman’s Day, VegNews, and Vegetarian Times. Her work has been noted in USA Today, the Chicago Tribune, the Washington Post, Self, Elle, Glamour, Allure, and O, the Oprah Magazine. Follow her on Twitter @Victoria_Moran, and if you’re a vegan who’d like to share that with the world at large, post your photo on the Main Street vegan tumblr page.
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Top international reviews
I also love the recipes at the end of each chapter. I haven't tried any yet but I intend to once I finish the book. This book is super informative about how to switch to a vegan diet and get all your vitamins and nutrients so your not sitting around starving wondering what to eat. There is a whole new world out there being a vegan. I love every second of being vegan and this book is an absolute must have for anyone thinking of going vegan or is curious about it.
A long time meat-eater, wishing I could "someday" go vegan but not knowing how I could ever give up my meat-eating lifestyle, I cried with relief at the introduction, which seemed to be written just for me. A third of the way into the book, eating meat just seemed ridiculous. Twenty pages later, I knew I could do this "one day at a time", and several pages later I was planning my first all-vegan shopping list.
26 meat-free days later, this beginner is thrilled at the non-judgmental, enthusiastic and knowledgeable guidance Victoria Moran has provided with her gem of a book, Main Street Vegan.
I became a vegan in January, and was finding it difficult to eat healthfully. So many vegan cookbooks and websites promote a superficially healthy alternative to the Standard American Diet, still incorporating a high-fat, high-sodium, highly processed (soy products) eating style, promoting vegan cookies as somehow better than any other homemade sweet simply because they didn't use animal products. I really couldn't find solutions for myself among the overweight, unhealthy vegan authors and chefs.
I was already aware of the cruelties inherent in the American factory farming system, so reading here about these horrors wasn't new to me, but I think everyone needs to be made aware of the way their food arrives on their plate. Ms Moran does an admirable job of educating the reader on the why's and how's of our American way of eating, the nutritional downfalls, health consequences, individual responsibility to choose wisely, includes a recipe at the end of each chapter so we can try out some of these alternatives to the SAD. She covers so many bases - peer pressure, advertising, ego, acceptance, education, misinformation, joy. A great resource that leads to more great resources.
If you're only going to read one book this year - pick up Main Street Vegan. It will change your life. It is so much more than a book about being a vegan, it is a book about being a compassionate healthy person - the very best you can be. I actually cried reading this book. I almost never do it, and for a non-fiction book to affect me that way. I am so inspired by Victoria Moran and I will definitively pick up her back list.
"Much of Main Street Vegan is light reading and light of heart, about great food, looking good, and feeling fantastic; but parts of it may be tough going, especially if you're reading for the first time about what the animals go though."
This book cover everything from the animals, the ethics, the compassion, the love, the food, the clothes, the honey, the circus, the make-up, the wine, the kids and includes a lot of delicious recipes. I read this because I was curious about going vegan - now I am sure that I'm ready for the transition. It covers everything I worry about: going to restaurants, travel abroad and dealing with non-supportive surroundings. The main message is that everything you do is great - even if it is to start with meatless Monday.
"The idea is to do this, either all at once or in stages, in a way that's comfortable and fun, improves your health, makes sense in your actual life, and lasts forever."
The book is written for new vegans, but I imagine that I will go back to this wonderful book many times and I am sure it is a great inspiration, reminder and boost also for long time vegans. There are so many amazing parts - I am glad I got the kindle edition so I could make (a lot) of highlights! However, I am off to buying the hardcover edition as well - I must have it on my book shelves as well. I cannot emphasize enough how much I loved this book. I want to give it to everyone I know but I will take Victoria's advice and don't push it onto people. I would recommend it to everyone, except maybe if you absolutely want to be able to eat you meaty junk food without thinking about it.
"The bottom line is: This is not difficult; it is just new. New and wonderful."
She is simple and the chapters are short. She ends each chapter with a recipe.
I didn't expect really that many recipes when I ordered this but I was so pleased. I tried
I think 1 recipe the chilly and it was really good. I tweaked a little but it was easy and quick.
My husband loved the chilly.
I just may next time add some squash or something to get in our veggies.
She speaks so simple and clear. I've been a vegetarian for 20 yrs or so and I decided it's time to go vegan.
She made me want to continue my journey as a vegan. I've been a vegan for a few months now, still I need a few tweaks. Such as
the homeopathic pills has lactose in them grrrrr. So I will have to find some alternative to that. But otherwise I am proudly vegan. It's easy with an encouraging book like this. Yesterday I went to an event and how temping it was, all this food I use to eat. But I didn't even want it. Yahoo...
She also doesn't make you feel so bad if one day you were to eat something like dairy. I wouldn't of course. But she eases you into veganism. She's not so in your face.
I think if I got my husband or mom even to read this (who are meat eaters) they would slowly become vegetarian. Thats how good this is.
I highly recommend this book. I will probably buy one for our friend (as a holiday gift) who is vegan as well. I think he will too enjoy the simplicities of this book and the recipes as well.