Million Dollar Consulting: The Professional's Guide to Growing a Practice Paperback – Nov 1997
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From the Back Cover
Name Your Own Price In Today's Wide-Open Market! Are you still running your consulting business on a shoestring while giving your clients advice worth millions? It's time you got paid what you're really worth! This updated edition of the best-selling guide will show you how to market and develop your business into one that generates $1,000,000 or more annually. A classic that has helped thousands of consultants build their businesses and their incomes, it's how revised and updated to help you grab the amazing new opportunities in this era of corporate downsizing. From setting fees to hiring staff to winning over new clients and obtaining capital, Million dollar Consulting shows you how to develop a lucrative consulting business. You'll find practical, proven advice on how to: Target, land, and keep the kinds of powerful clients every consultant dreams of; Emply the most davantageious and lucrative bases for establishing fees (and the most persuasive arguments for telling a client you're raising them); Increase marketing and sales opportunities by integrating new technology into your business-including the savvy use of e-mail, computer-generated graphics, an effective web site on the Internet, and more; Establish your firm's image, intensify its profile, and make yourself a star through the use of promotion and publicity, networks and affiliations, and the speaking circuit.
Top Customer Reviews
If you do decide you want to be a serious consultant then there are plenty of hard decisions to make and tough calls but it's definately worth it. I find it a pleasure to abandon the low end of my business (even though it is sometimes painful) because it frees up more time for me to develop deeper relationships with my top clients so I can help them to achieve more of their goals and in turn this helps to achieve more of my own goals. I'm not at a million /year yet but I will reach a million / year next year and I'm loving every day in my business! My business is attracting lots of potential additional consultants and of course Alan has this covered too as there is a chapter on the topic of acquiring people in this book too. Alan obviously practices what he preaches because he really has thought of everything that you will encounter on your way to consulting success. Every consultant should own this book! Read it, breathe it, live it, sleep it and give yourself a quantam growth in income!Read more ›
The book also concentrates on the needs of small firms in terms of the number of employees and owners. This is not the book for a large consulting company although many of the principles can be applied to such companies.
Okay, now that that is out of the way, if you are wanting to grow a consulting business then this is a great book. It carefully goes through the most common mistakes that consultants make and how those mistakes keep their business from growing. The suggestions are strong, time tested and very valuable. I completed a Master's Degree in business and the items in this book were more valuable then the entire five years of college.
Does it work? My company grew until it became a target for merger with a competitor. Then we started a new division and are using the same techniques for it to grow and it is growing faster than anyone expected.
When it comes to proposals I prefer the much more in depth book by Tom Sant on Proposal Writing but this one still does a good job in that area. This is a great book for the already established consultant who just can't seem to get to that next step.
the advice given is just good ol' common sense for the professional
service provider in general (I can easily see some of the tips given
here being used by lawyers, accountants, etc to sell their services to
business). Plus, the idea of moving from hour-based billing to
value-based billing is invaluable. As a sole practioner, you can only
bill so many hours a day... but if you can add value and charge for
the value added... "ah, there's the rub." Alan Weiss here
provides a clear sense of the mechanics and operation of your typical
small professional services firm, with a well-written emphasis on
customer retention and relationship marketing.
Weiss gives no advice on growing a
practice into an organization that will outlive its founders. There
is only advice on improving your personal bottom line. In fact, after
reading it, I realize Weiss's formula for making a million is simple:
generate business revenues in excess of a million and keep expenses as
low as possible so that you can pocket the rest as dividends and/or
salary. That works fine for the individual practioner S corp / sole
proprietor, but what if you are already in the consulting business and
you are looking for ways to grow, add new services, increase firm
reputation, or otherwise move away from the lone wolf image? Taking a
million in dividends out of your practice each year doesn't leave much
for growth or future investment. What Weiss doesn't tell you is that
consulting (as opposed to public speaking, a distinction Weiss
sometimes forgets) is subject to economies of scale.Read more ›
Most recent customer reviews
I am about to run out of my colored page markers. Alan Weiss understands what makes good business and is not afraid to lay it all out. Read morePublished on Dec 5 2001
If you ever thought about being a consultant, are a consultant or want to become a top notch consultant. This book is for you. Mr. Read morePublished on Oct. 23 2001 by Raymond Johnson - President REJ Technologies
Alan's book "Million Dollar Consulting" focuses on the new and small consulting business. Reading this book is a quite arm chair visit with one of the experts. Read morePublished on Oct. 4 2001 by Dr. John H. Glasgow
I have read several of Alan's books, including this one, read his newsletters and even purchased his video tapes. Read morePublished on July 13 2001 by Charles Klein
Alan Weiss has done it again! He has debunked the myths about an ambiguous profession and given readers straight talk about how to be successful in this business. Read morePublished on March 29 2001 by Rebecca Ryan
I must admit, I only read two thirds of this book. Although the first few chapters had good advice applicable to many business practices, Mr. Read morePublished on Dec 2 2000 by John Shamblin
THis is the definitive book on consulting. It is engagingly written with great examples, samples of how he analyzes a consulting situation, and lots of info on marketing your... Read morePublished on Nov. 16 2000 by Craig
I have to admit that I was a bit disappointed by the scope and content of the book. While some of the ideas are clearly timeless (e.g. Read morePublished on Nov. 14 2000 by David L.
I have been consuling for 10 years. About 4 years ago I stumbled across this book. I bought it principally because I was going on a trip and needed something to read, I had no... Read morePublished on July 6 2000 by Chris P. Kunicki
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