Mojo: How to Get It, How to Keep It, How to Get It Back If You Lose It Hardcover – Feb 2 2010
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About the Author
Marshall Goldsmith is America's preeminent executive coach. He is among a select few consultants who have been asked to work with more than 60 CEOs. His clients have included many of the world's leading corporations. He has helped to implement leadership development processes that have impacted more than 1 million people around the world. He has a Ph.D. from UCLA and is on the faculty of the executive education programs for Dartmouth College and the University of Michigan. The American Management Association recently named him as one of 50 great thinkers and business leaders over the past 80 years.
"Marshall is a great coach and teacher." -- J.P. Garnier
"Marshall's proven improvement process Rocks! -- Alan Mulally
"Perhaps the greatest teacher of leadership on the planet." -- Jim Moore
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Top Customer Reviews
This is a must read for a leader or aspiring leader to understand how to achieve results.
-practical tips that can be easily applied to achieve results
-good anecdotes to illustrate key concepts
-an excellent framework for thinking about the link between the results we achieve and the passion we have
I was attracted to this book first because I have a lot of regard for Marshall Goldsmith and the books he has written. But I must also admit that I was more than a little intrigued by what he meant by "Mojo." That's a term I haven't heard much since the 1950s. Does anyone still use it?
Here's the definition that was offered: "Mojo is that positive spirit toward what we are doing now that starts from the inside and radiates to the outside." Just looking at the definition made me think that the book was all about getting into a "flow" state, something that's familiar to all of us (times when we are effective and everything seems effortless). But that's not really it.
The book instead addresses developing and maintaining an on-going balance between your self-image (what the book calls "identity"), "performance" (in the eyes of others and yourself), "reputation" (what others think of you, separate from your objective performance), and "acceptance" (being able to live with what you cannot change). As a result, this is mostly a psychological state . . . but one that has external elements (such as performance, reputation, and the effects of circumstances).
In the discussion that follows, I thought the most telling point was how much time is wasted (and how many mistakes are made) by wanting to appear to be "more intelligent" than others and in observing how "dumb" other people are. That's such a gem that it's a shame that the whole book didn't just address that point.Read more ›
Most Helpful Customer Reviews on Amazon.com (beta)
I have not met Marshall Goldsmith personally but I presume he excels at this type of verbal communication because he has the rare quality to do this with the written word. This is why there is little doubt this book will be a best seller like his earlier book "What Got You Here Won't Get You There."
Here are just 10 excerpts from Mojo that resonated with me.
1. "The good news is that nearly all of the challenges we'll deal with here have simple--although not easy--solutions (there is a difference between simple and easy)." Goldsmith provides these tools in the latter sections of the book.
2. "...but sometimes no matter how positive we feel about what we are doing, we fail at showing it on the outside. We are so focused on completing our task that we assume people can read our hearts and minds. We think our good intentions should be obvious. They can't possibly be misconstrued."
3. "...the Mojo Paradox...Our default response in life is to not experience happiness. Our default response in life is to not experience meaning. Our default response in life is to experience inertia...our most common everyday process-the thing we do more than anything else-is to continue doing what we are already doing."
4. "Very few people achieve positive lasting change without ongoing follow-up."
5. "As you go through your day...evaluate every activity on a 1 to 10 scale...on two simple questions. 1. How much long-term benefit or meaning did I experience from this activity? 2. How much short-term satisfaction or happiness did I experience from this activity?"
6. "One of the greatest obstacles to changing our Mojo is here-in the paralysis we create with the self limiting definitions of who we are."
7. "...we confuse our need to consider ourselves to be smart with our need to be considered effective by the world...One of the most pernicious impulses of successful people is our overwhelming need to prove how smart we are...I say its pernicious because the need to be "the smartest person in the room" often leads to some incredibly stupid behavior."
8. "A company named DDI did some fascinating research that showed the average American spends 15 hours a month criticizing or complaining about their boss."
9. "These four "losing" arguments all have the same results...only lower our Mojo... 1. Let me keep talking... 2. I had it rougher than you... 3. Why did you do that... 4. It's not fair."
10. "If I could write a headline that sums up the last ten years of the American (and other rich country's) workplace-and the next thirty years as well-it would be this: "That Job is Gone!" That's the cold water I'd throw in the face of every man or woman who thinks his or her future can be understood by looking nostalgically to the past."
Goldsmith is a master at integrating and emphasizing his points with stories. He unequivocally states in Chapter 16 "This is a self help book."
I have learned the cost of a self help book is not the price you pay...that cost is simply out of pocket costs. The time you invest in reading and applying what is inside is the real price and this book is well worth your time and effort.
Dr. James T. Brown, PMP PE CSP
Author - The Handbook of Program Management
Marshall gives us all a gift. I can't imagine anyone coming away from this book without leaving markers on many "return to" pages and making some (even small) commitment to change.
I have always appreciated his work and writing as offering excellent tips and insights for the individuals I work with in my coaching practice. He's been the quirky, bemused, brilliant outsider who is able to shift the focus an perspective of those under his "care," - his own clients, we readers, and those around him.
This book is broader, and, frankly, deeper. He focuses on the essential inner drivers that create the outward behaviors. He asks, "Why are successful people successful?" as he always does, but this time, it's in-side out vs. outside-in - that is, how do our values lead our behaviors, our charisma, our power, success, our "juice," our "Mojo." He doesn't judge those values; he notes our need for them as a fact, then offers significant guidance and structure about how to stay connected with them.
And he adds to his normal role of objective observer. It reads like his own journey, as an extremely successful coach, teacher, speaker, author and guide. Marshall is more "in" this book than in other books, and so somehow it felt more real than simply another book of tips. You want to get, or get back Mojo, win the game, fly high and be successful, read this book, and follow its advice. You want to live an awesome life, be happy, purposeful, charismatic and committed....same advice.
Mary Key, Ph.D.
Author of CEO Road Rules: Right Focus, Right People, Right Execution