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The E-Myth Manager: Why Most Managers Don't Work and What to Do About It Paperback – Oct 14 2004
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From Publishers Weekly
To become an E-Myth manager, it's essential to know what you want, to discover your "Primary Aim," asserts Gerber in this sequel to The E-Myth: Why Most Small Businesses Don't Work and What to Do About It. He spells out what he thinks is needed: the E-Myth manager should have an entrepreneurial mind-set, be committed to making choices and must exercise full accountability. Some managers, he maintains, are on autopilot. He sets forth seven steps to establish a conscious organization in which conscious people can find meaning and success. The conscious organization manifests its vision through a high sense of purpose, order, integrity and meaning. A revolution in the "idea" of management is essential, Gerber stresses, one that helps people grow beyond their perceived limitations. The underpinnings of the mind-set of E-Myth managers is to think of their company as a small business, no matter its size. E-MythAi.e., entrepreneurial mythAhas become a buzz word in the corporate world, with good reason as Gerber reaffirms here.
Copyright 1998 Reed Business Information, Inc. --This text refers to the Hardcover edition.
"Michael Gerber's E-Myth [Mastery Program] has been a valuable tool in creating an exciting and viable corporate vision and bringing Dale Carnegie Training into the next millennium." -- Michael Crom, vice president, Dale Carnegie Training"The system [in the E-Myth Mastery Program] first helped me build the 'basics' of my business and create a real and successful organization. It has also enabled me to explore what personal 'freedom' and 'joy' can mean as chairman of our now profitable business."-- William Coleman, William H. Coleman, Inc.See all Product Description
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Top Customer Reviews
In my opinion, you really NEED to read E-Myth Revisited BEFORE you get and read this book, as much of it's content and teachings requires a good understanding of the concepts and ideas he talks about in his previous bestseller. Believe me when I say that reading E-Myth Revisited will be worth your time and effort, so please do get your hands on it.
E-Myth Manager deals with the subject of Management in a way that most managers would probably never have thought of. He suggests managers need to think of themselves as mini-entrepreneurs within their organisation, and act accordingly. I suspect most managers (and business owners) reading this book will be somewhat horrified at Gerber's heretical ideas, but if you take the time to read the book fully and truly understand what it's trying to teach you, you will (hopefully) come to a realisation that Gerber's ideas are not as dumb as you may initially have thought. :-)
It took me time to understand that what he was recommending was a PARADIGM shift in the thinking of managers and business owners - one that would empower and respect all of them as both individuals AND business people.
In my opinion, MANY business owners and managers have set up an adversarial environment in their workplace, which explains why their staff are never as dedicated, loyal, accurate and hard working as they would like. Yet the STUPID thing is that many businesses continue to perpetuate that self-destructive model, all in the pursuit of the short-term buck!Read more ›
Andrew Lamb FSCA, FIPD, FInstD
Author: Predicting Business failure
This book is one of the bible's of the entrepreneurial world, I believe that any entrepreneur that doesn't have this book is making their business harder than it should be.
Most recent customer reviews
In this sequel to his bestseller , Gerber continues his argument that modern management is dysfunctional and operates from inherently flawed assumption that we can manage anyone or... Read morePublished on Oct. 2 2002
First of all, the E stands for Entrepreneur, not anything to do with E-commerce. I bought this book and the "E-Myth Revisited" to better understand my husband and his... Read morePublished on Feb. 9 2001
What a dissapointing offering from the creator of such a brilliant previous work.
INC magazine panned the book, and I can see why. Read more
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