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The Power of Habit: Why We Do What We do in Life and Business by [Duhigg, Charles]
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The Power of Habit: Why We Do What We do in Life and Business Kindle Edition

4.6 out of 5 stars 104 customer reviews

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Length: 400 pages Word Wise: Enabled Enhanced Typesetting: Enabled
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Review

Amazon.com - Best 100 Books of 2012
Amazon.ca - Best 100 Books of 2012

The Power of Habit is an enjoyable book, and readers will find useful advice about how to change at least some of their bad habits — even if they want to keep their salt.”
The New York Times (editor’s choice)
 
“Reading the quirky anecdotes and the whizbang science of it all becomes habit-forming in itself. Cue: see cover. Routine: read book. Reward: Fully comprehend the art of manipulation.”
Bloomberg Businessweek

“[A]bsolutely fascinating . . . Really juicy, fascinating, sometimes confounding stuff here.”
Wired
 
“Fascinating.”
The Wall Street Journal
 
“Duhigg has a knack for distilling laboratory findings into accessible language. . . . The Power of Habit is a fascinating read.”
The Daily Beast

“Duhigg makes everything accessible and useable for habit-makers and habit-breakers alike. Much like a handful of potato chips, in fact, this book is hard to resist.”
—The Nashville Ledger

The Power of Habit is a good and educational read. . . . Duhigg doesn't preach, rather he invites you to learn—a much better approach.”
—Fortune
 
“Duhigg's writing is easy to consume and is sure to make you laugh. You'll forget that this non-fiction book has as many stats as your college psych textbook.”
—Huffington Post

“With penetrating intelligence and an ability to distill vast amounts of information into engrossing narratives, Charles brings to life a whole new understanding of human nature and its potential for transformation.”
—MarketWatch

Product Description

Groundbreaking new research shows that by grabbing hold of the three-step "loop" all habits form in our brains--cue, routine, reward--we can change them, giving us the power to take control over our lives.
 
"We are what we repeatedly do," said Aristotle. "Excellence, then, is not an act, but a habit." On the most basic level, a habit is a simple neurological loop: there is a cue (my mouth feels gross), a routine (hello, Crest), and a reward (ahhh, minty fresh). Understanding this loop is the key to exercising regularly or becoming more productive at work or tapping into reserves of creativity. Marketers, too, are learning how to exploit these loops to boost sales; CEOs and coaches are using them to change how employees work and athletes compete. As this book shows, tweaking even one habit, as long as it's the right one, can have staggering effects.
 
In The Power of Habit, award-winning New York Times business reporter Charles Duhigg takes readers inside labs where brain scans record habits as they flourish and die; classrooms in which students learn to boost their willpower; and boardrooms where executives dream up products that tug on our deepest habitual urges. Full of compelling narratives that will appeal to fans of Michael Lewis, Jonah Lehrer, and Chip and Dan Heath, The Power of Habit contains an exhilarating argument: our most basic actions are not the product of well-considered decision making, but of habits we often do not realize exist. By harnessing this new science, we can transform our lives.

Product details

  • Format: Kindle Edition
  • File Size: 4273 KB
  • Print Length: 400 pages
  • Publisher: Doubleday Canada (Feb. 28 2012)
  • Sold by: Random House Canada, Incorp.
  • Language: English
  • ASIN: B00564GPKY
  • Text-to-Speech: Enabled
  • X-Ray:
  • Word Wise: Enabled
  • Screen Reader: Supported
  • Enhanced Typesetting: Enabled
  • Average Customer Review: 4.6 out of 5 stars 104 customer reviews
  • Amazon Bestsellers Rank: #4,106 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
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Customer reviews

Top customer reviews

Format: Kindle Edition Verified Purchase
I will never think about grocery stores in the same way again! Who knew the vegetable section was put first so we would buy a whole bunch of healthy veggies and fruit, then later in the store get a "treat" because we already loaded up on healthy stuff!

Habits are a huge part of our life. I knew this going into the book, but I learned quite a bit! It is pretty crazy how many different things we do are a result of habits. In addition to all the data stores are gathering on us and our habits to better promote their products!

Overall, this book was valuable to read. It did become a bit repetitive with the many examples. I feel it could have been written a bit more concisely, but it is still worth reading because of the information it contains.
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Format: Kindle Edition Verified Purchase
Who is this book for : Everyone(Should even be mandatory)

Structure of the book :
I like the approach in this book. It is not a book where you will find statements such as : "This should be done this way". It targets the source of habit by giving us a look in the life of influential individuals and organizations using an impartial view. I appreciated a lot that the author was not giving his own opinion but instead a theory. He was allowing me to use what he has brought to my attention to form my own conclusions.

How to read it:
This is not a book you should read in 1 day. I would not recommend reading more than 1 chapter per week if you really want to harness all the information contained in this book. For someone with ADHD, I found this book was a must. Do not skip chapters. All chapters are connected to each other for form a whole and are meant to be read in a sequence.

Would I recommend this book :
Definitely. Someone who is looking to start a company will adore this book. Students who want to achieve academicals heights. Someone who does not like his job and is afraid of changing fields. Someone who wants to climb the corporate ladder. Someone who wants to stop making the same decisions.

Value/Cost :
This book is worth 50$ at the very least. I paid less than the 3D movie I saw yesterday and I dont even get to keep the 3d glasses.
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Format: Paperback Verified Purchase
Well written. It helped me to understand how changing habits can change my vision of my world and the world we all live in and we can re-wire our brain to accommodate physical and mental changes that may affect us. I will encourage all those who are in stressful situations and are interested in change to read this book.
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Format: Kindle Edition Verified Purchase
A fantastic and very informative read. It unfolds how habits are so important (which we all know anyway, but not to the extent this book gets into it) and how to reform them to positively change your life, society and the world!
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Format: Paperback Verified Purchase
Excellent book. Great for learning how easily we are manipulated, and the power of advertising, lots of info for those wanting to make healthy changes... At least explaining why we are where we are today.. Love the book. Will eventually read it again.
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Format: Paperback Verified Purchase
Very interesting points, very pertinant, modern. Left me with alot to think about. Intelligent and helpful
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Format: Kindle Edition Verified Purchase
It can was an eye opening book of many histories of where people have accomplished outstandingly. From connections to opportunities that people grasped as they presented themselves. I must try it on my own after reading this book, have to apply it. Cue, Routine and Reward. Key to Success.
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Format: Kindle Edition Verified Purchase
If you are by any means indecisive or uncertain of where you should head in life, read this book. It clears the clutter in your head to understand that perhaps you are approaching things from a wrong angle.
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