The Power of Small: Why Little Things Make All the Difference Hardcover – Apr 21 2009
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Advance Praise for The Power of Small
“Linda Kaplan Thaler and Robin Koval take on the conventional wisdom that bigger is better and show how thinking small gives you a true competitive advantage in life. For best results, get Small now. This little book can make a huge difference in your life.”
—James Patterson, bestselling author, former CEO of J. Walter Thompson
“I love this book! I’ve always known that little things make all the difference, and now Thaler and Koval have written a book to show you how to benefit from this powerful concept. If you read and apply the ideas in this small book, it will make a big difference in your success.”
—Mark Sanborn, bestselling author of The Fred Factor, President of Sanborn & Associates, Inc.
“Anyone who has tried to sleep with a mosquito in the room knows the impact of something small. But the positive impact of little things is even greater, as Linda Kaplan Thaler and Robin Koval show so elegantly in their latest book.”
“Once you’ve read The Power of Small, you will never look at the world the same way again. When you re-orient your perspective to look for the magic in the little things, life’s mountains become manageable molehills.”
“Anyone who is successful can look back at one small thing they did for someone or someone did for them that meant so much, and made the difference in their career. Those small things are what lay the foundation for success. That’s what this book is all about.” —Jay Leno
About the Author
LINDA KAPLAN THALER is CEO and chief creative officer and ROBIN KOVAL is president of THE KAPLAN THALER GROUP, creators of pop-culture icons like the Aflac Duck. Together, Kaplan Thaler and Koval have been featured on Today, the Martha Stewart Show, and Nightline, as well as in USA TODAY, the New York Times, and BusinessWeek, among many others. Kaplan Thaler and Koval each live in New York.See all Product Description
Top Customer Reviews
The great value of their book is derived from their pragmatic approach to all manner of situations and circumstances in which recognition and accommodation of the right details can indeed have a significant, beneficial impact. They cite retired U.C.L.A.Read more ›
Most Helpful Customer Reviews on Amazon.com (beta)
The point of the book is this: Do unto others as you would have them do unto you. It's the Golden Rule. Everyone knows it but not many actually follow it. Follow it and you will be rewarded in spades.
The great value of their book is derived from their pragmatic approach to all manner of situations and circumstances in which recognition and accommodation of the right details can indeed have a significant, beneficial impact. They cite retired U.C.L.A. men's basketball coach John Wooden custom of devoting his entire first meeting with players explaining how to put on their socks. He realized the value of that when playing high school and then college basketball in Indiana and introduced the custom at the first practice of the team he coached at Dayton High School in Kentucky. The tradition continued until his last season of coaching at U.C.L.A. when his team that year won the last of ten NCAA titles during his last 12 seasons, including seven in a row from 1967 to 1973. By the way, not one of his players ever had any problems with blisters. I also learned during a memorable afternoon with Coach Wooden after he retired that he had planned each 90-minute practice on a 3x5 file card and had saved every card since the first team practice at Dayton High School. Two key points: Coach Wooden left nothing to chance that he could control, and, no detail was insignificant if it was in the best interests of his players, the team, and their university.
I really appreciate the informal, almost conversational tone that Kaplan and Koval immediately establish with their reader before they work their way through an especially lively and eloquent narrative. The chapter titles are clever (e.g. "Go the Extra Inch") but not cute. They take the subject (i.e. the power of small) seriously because of the potentially enormous implications and consequences of neglecting or ignoring "the right details" but, that said, they should have provided an occasional qualification to temper an otherwise strident comment. Surely they realize that some (but not all) "little mistakes spell disaster"; there are times when it is possible to "make it big by thinking small" but there other times when thinking small makes "it" even smaller; and when "small changes the world," the results are not necessarilybeneficial. I think the subtitle should have been "Why Little Things Can Make All the Difference."
That said, this is nonetheless an insightful, thought-provoking, and well-written book in which Thaler and Koval explain why it is important to develop several different mindsets, including those that understand and appreciate "The Power of Small" as well as "The Power of Large." In another of his books, Think Big, Act Small, Jason Jennings affirms the value of having a bold and inspiring vision while "nailing the fundamentals." The most innovative companies encourage and support constant experimentation by those who take small scale, carefully calculated, and prudent risks. They reward rather than punish those associated with an experiment that fails, viewing it, in fact, not as a "failure" but as a learning opportunity. Each of the world's largest corporations began as a small idea that one or two people began to develop, albeit with "high hopes and great expectations." Think of that idea as an acorn. Today, it is an oak tree. The same can be said of small and isolated acts of kindness that have become worldwide movements to help those less fortunate.
With both skill and passion, Linda Thaler Kaplan and Robin Koval urge their readers to be alert for the important details that others miss, to become an effective problem finder, to make "going above and beyond the call of duty" their standard operating procedure, to be a more inquisitive and attentive listener, to take advantage of every opportunity to tell others how much they are appreciated, and in countless other ways to apply and leverage "the power of small" whenever and wherever appropriate. Well-done!