ProBlogger: Secrets for Blogging Your Way to a Six-Figure Income Paperback – May 5 2008
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"Both authors are successful and profitable probloggers and here they reveal at last some of their secrets." (The Bookseller, Friday 14th March 2008)
From the Back Cover
Blogging for dollars — Do you have what it takes?
Here's the place to find out. Problogger.net is where bloggers worldwide go for advice and information on enhancing their blog's presence. Whether you're just starting out or have been blogging for years, learn from two professional bloggers how to turn your passion for blogging into extra revenue or possibly a rewarding career. This is not a get-rich-quick book, but rather a practical guide to creating and marketing a blog with the potential for generating a six-figure income.
Choose subject matter that works for you
Handle technical issues
Examine different ways your blog can earn income
Evaluate your blog's success
Keep content fresh and interesting
Use your blog to generate income indirectly
Top Customer Reviews
With this book, building a successful blog is a real possibility as is making it earn some real cash providing you take Darren's step by step approach. Not only was the book a great source of information for me, but I also found it too be a good read.
Most Helpful Customer Reviews on Amazon.com (beta)
In this book the author explains that there are direct ways to make money from one's blog, and there are indirect ways.
>>Freelance writing contracts
>>Sell your own products
After reading this book I am still a believer that blogs are not something to consider if you want to make money from them directly. However, it can be done! But probably not the way you would think. It's not done by creating a blog, i.e., one blog and making it popular online. It's done by creating many blogs. Creating an empire of blogs and getting well connected in the blogoshere does it. Writing on any topic that can generate advertisers, sponsorships, affiliate commissions, and paid reviews does it. One blog won't do it. Two blogs won't do it. But a lot of blogs creating little streams of income will do it.
The authors provide us with some lessons they have learned about blogging:
1. Blogging for income takes time
2. Take it one step at a time
3. It takes hard work and discipline
4. Follow your dreams
Does this sound familiar? It should if you regularly read books for entrepreneurs. Blogging for bucks is just another small business. Instead of writing content for an arsenal of magazines, you are writing an arsenal of content for various blogs. Instead of selling paper copies of writings, you are selling through Web 2.0. And you are using Web 2.0 strategies and tactics to make your blogs profitable.
If you have an interest in blogs, and you want two books on the subject that discuss blogs from completely different perspectives, then read this book and read "Blog Schmog" (ISBN: 078521576X). Both books are well written, organized, and sound. If you read both of these books, then you should have a pretty good idea of what blogs are all about, what you can do with them, and what you cannot do with them. 5 stars!
I appreciated the author's very quick overvew of "what is a blog". Blogs are very easy to understand and the authors who have gone on for 20+ pages just describing a blog have obviously just been shooting for page count. This author gets into the real meat of the topic very quickly. The brief overvier of professional blogging as opposed to just blogging in chapter 1 was also helpful.
From the first chapter on, it's all about getting your game on. You have to realize that blogging your way to a six-figure income does not happen overnight just like building an email list (in a valid way) that has hundreds of thousands of opt-in emails doesn't happen overnight. This book holds your hand along this prolonged journey.
"ProBlogger" does not disappoint. Each page includes useful tips and techniques for building a successful blog. The chapters include:
Blogging for Money
Setting Up Your Blog
Blog Income and Earning Strategies
Buying and Selling Blogs
Blog Promotion and Marketing
Secrets of Successful Blogs
Creating Something Worthwhile
Reading this book from cover to cover will give you a solid education in blogging. It is the most comprehensive and realistic book I have seen on blogging, but it is not overwhelming. It covers everything from choosing a blogging platform and a topic, through design, what (and how often) to post, monetization strategies, interacting with your readers, using social media and getting links, and much, much more.
I found several tips that will help me focus my efforts and produce a better blog.
Once you finish reading the book, keep it near your computer so you can reference it frequently. This is not just a book for beginners. Even experienced bloggers will learn things they can use to gain readership and increase profits.
If you are going to buy a book about blogging, make it this one.
Cathy Stucker, [...]
Author of Mystery Shopper's Manual, 6th Edition
For someone that has a brand new blog and has never done it before, this is a good intro.
For someone looking to take their blogging to the next level, this book is a boring read and won't say anything you can't get online by Googling.
I'd also point out that this book is written exactly like the ProBlogger articles are written -- it gives you just enough to peak your interest in a subject, then never *actually* addresses the question conclusively. Their articles online are very much the same way except every one of those articles point you at buying their book.
Also don't expect to see any monetary numbers in this book either, they far away from giving indications of how much they make, made, could make or should make... you're on your own there if you are trying to get a feel for your site's value as well (trying to price CPM and such).
I'd suggest renaming the book to "ProBlogger: Getting Started with Blogging", this book is not full of secrets or any specifics that would indicate how you get a six-figure income.
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