FREE Shipping on orders over CDN$ 35.
Only 1 left in stock (more on the way).
Ships from and sold by Gift-wrap available.
The Project50 (Reinventin... has been added to your Cart
+ CDN$ 6.49 shipping
Used: Like New | Details
Condition: Used: Like New
Comment: Ships from the USA. Please allow 14-21 business days for delivery. This copy appears to be in nearly new condition. Free State Books. Never settle for less.
Have one to sell?
Flip to back Flip to front
Listen Playing... Paused   You're listening to a sample of the Audible audio edition.
Learn more
See this image

The Project50 (Reinventing Work): Fifty Ways to Transform Every "Task" into a Project That Matters! Hardcover – Sep 21 1999

4.1 out of 5 stars 18 customer reviews

See all 2 formats and editions Hide other formats and editions
Amazon Price
New from Used from
Kindle Edition
"Please retry"
"Please retry"
CDN$ 26.65
CDN$ 5.65 CDN$ 0.01

Amulet Box Set Amulet Box Set

click to open popover

No Kindle device required. Download one of the Free Kindle apps to start reading Kindle books on your smartphone, tablet, and computer.

  • Apple
  • Android
  • Windows Phone
  • Android

To get the free app, enter your mobile phone number.

Product Details

  • Hardcover: 224 pages
  • Publisher: Knopf; 1 edition (Sept. 21 1999)
  • Language: English
  • ISBN-10: 0375407731
  • ISBN-13: 978-0375407734
  • Product Dimensions: 11.2 x 2 x 17.8 cm
  • Shipping Weight: 249 g
  • Average Customer Review: 4.1 out of 5 stars 18 customer reviews
  • Amazon Bestsellers Rank: #534,322 in Books (See Top 100 in Books)
  •  Would you like to update product info, give feedback on images, or tell us about a lower price?

Product Description

From Amazon

Does your work matter? Do you transform mundane tasks into "WOW Projects!"? And, most important, do you consider projects "dynamic, stimulating, a major bond builder with co-workers, a source of buzz among end-users, and ... inspiring, exhausting, hot, cool, sexy, where everyone else wants to be"? If not, consider reading this enthusiastic project primer, which joins The Brand You50 and The Professional Service Firm50 in Tom Peters's list-filled Reinventing Work series.

Stressing the importance of following a project from start to finish, Peters breaks the WOW Project (also known as the "Way Cool" project, by the way) into four stages--create, sell, implement, and exit--and 50 lists. No. 24 (titled "Work on BUZZ ... all the time!") recommends making a stir about the "WOW-worthy project," showing off your team's success with buttons, mugs, and T-shirts. Shameless? Perhaps. But if the project is truly worthy, then "parading your team's spunk is a matchless sales/marketing--not to mention morale-building--ploy."

Peters--who communicates in lists, one-word sentences, bold, capitalized, and half-tone text, parenthetical asides with jumpy punctuation, and more than a few interjections of "WOW!" and "Way cool!"--is not for everyone. Mellow readers may want, instead, to check out Eric Verzuh's The Fast Forward MBA in Project Management. But project managers seeking to shake up mundane assignments will find plenty of original, easy-to-implement ideas in this guide to getting things done. --Rob McDonald

From the Inside Flap

The common denominator/bottom line for both the professional service firm/PSF and the individual/Brand You is: the project. And for the cool individual in the cool professional service firm there is only one answer: the cool project.
A seminar participant said: "Reward excellent failures. Punish mediocre successes." So, how many of you are at work -- right now -- on "mediocre successes"? At work on projects that won't be recalled, let alone recalled with fondness and glee, a year from now?
We don't study professional service firms. (Mistake.) And we don't study WOW Projects. (Worse mistake.) There is, of course, a project management literature. But it's awful. Or, at least, misleading. It focuses almost exclusively on the details of planning and tracking progress and totally ignores the important stuff like: Is it cool? Is it beautiful? Will it make a difference? My No.1 epithet: "On time . . . on budget . . . who cares?" I.e., does it matter? Will you be bragging about it two--or ten--years from now? Is it a WOW project?
So, then: Step #1 . . .the organization . . .the professional service firm/PSF 1.0. Step 2 . . .the individual . . .the pursuit of distinction/Brand You. And: Step #3 . . . the work itself . . . the memorable project/WOW Projects.
The Project50 is a simple and handy guide that provides 50 easy steps to help the modern businessperson choose the right project, find the right team, develop strategies for success, and ultimately know when it's time to move on.

"See also the other 50List titles in the Reinventing Work series by Tom Peters -- "The Brand You50" and "The Professional Service Firm50" -- for additional information on how to make an impact inthe professional world.

See all Product Description

Customer Reviews

Top Customer Reviews

Format: Hardcover
We are in the age of manufactured enthusiasm. How anyone can imagine that regular work in a business should be stimulating to the point of being really really cool is simply beyond me. Yet year in and year out, Tom Peters (and an immense cohort of lesser talents) continue to tell us that yes, work can be fun and cool, etc etc. And he continues to make the really really big bucks doing so.
Either Peters is onto something, or we are all fools for treating him like he is. What I believe is that he has inserted himself into business speak as one of our principal formulators of vocabulary to dress up our normal drudgery as something more than it is.
Peters pumps businessmen up, flatters their vanities, and sends them back to the real work with a new vocabulary of "change agents," "WoW projects," and innumerable other expressions of similar banality. He tells them that what they are doing is significant and interesting, and that they can make every project into a fantiastical thing that will change the workd as well as enhance their careers. This boggles the mind, particularly if you have read it more than once in such puffed up venues as Fast Company and Wired, which I believe bring the the profession of journalism to the crudest boosterism, akin to the promoters of primitive Western cities in the 19C America.
In Project 50, Peters offers "fifty ways to transform every 'task' into a project that matters." They range from "reframing" the task as it was posed (make it revolutionary) to selling it succinctly ("metaphor time!") to implementing it ("celebrate failure"!! as a learning experince and as a useful exercise of thinking "crazy") to Exiting ("Seed your freaks into the mainstream"!). If this does not want to make you vomit, try reading it straight through.
Read more ›
Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback.
Sorry, we failed to record your vote. Please try again.
Report abuse
Format: Hardcover
Tom Peters is an ex-McKinsey & Co. consultant, who become a management guru by being the co-author of business super-bestseller 'In Search of Excellence' (1982). He has written several books after that huge success, but nothing has come close in quality. This (little) book is part of his 'Reinventing Work' series.
The aim of this book is to make us "believe that work can be cool. That the work matters." The reason? "Work - yours and mine - as we know it today will be reinvented in the next ten years." Perhaps you believe this, but I do not. Yes, we can make work and, in this case, projects more interesting. Tom Peters comes up with a list of 50 ways how to do this. The list is split up in four parts: (1) Create; (2) Sell; (3) Implement; and (4) Exit. Each of the 50 ways raised consists of a short introduction, the main point ("the nub"), the impact, and some examples and quotes. Most of the 50 ways are quite interesting, but they could have been cut down to some 25.
I always feel disappointed when I have to write a negative review, but this time I have no choice. Tom Peters is a famous management guru and an excellent motivational speaker. I feel that he tries to bring his famous energy from his seminars across by using plenty of capitals, wild colors, abbreviations, and exclamation marks. But it just does not work (for me). There are some interesting points, but he would have been better by producing a video of his seminars or writing a proper book - like 'In Search of Excellence' (1982) - on projects. For people interested in projects and project management there is plenty of choice elsewhere. Although the book is small and consists of only 200 pages, the book is not that simple to read due to its format and structure.
Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback.
Sorry, we failed to record your vote. Please try again.
Report abuse
Format: Hardcover
As a multimedia software writer/producer, I thought my projects were pretty hot stuff. That might be true, but reading "The Project 50" sent me on a quest for the fabled "way cool" moniker for every project I do.
In this practical and outrageously optimistic book, Peters makes a clarion call for work that matters, that takes your breath away--that, in short, WOWs not only your clients/customers but everyone who sees what you do.
With 50 suggestions (each with a number of action items) for creating WOW projects, Peters stirs a divine dissatisfaction for business-as-usual. "Good enough" work no longer is--and will soon be the death knell of its practitioners.
With characteristic bullets, colors, UPPER CASE PHRASES, and underlines, Peters confronts us with the challenge of the near-future: Making the most of the new millennium will require nothing else than producing WOW projects--whether they be spread sheets or theme parks.
This book reinvigorated me and recast my vision for the future--so much so that I bought copies for my fellow writer/producers. Read it and you'll see why.
Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback.
Sorry, we failed to record your vote. Please try again.
Report abuse
By Donald Mitchell #1 HALL OF FAMETOP 10 REVIEWER on Oct. 2 1999
Format: Hardcover
This book is the Pilgrim's Progress for those who head up projects (which will be more and more people as organizations downsize and outsource). I liked the way that Tom Peters shows that everyone can make every project meaningful and a valuable, worthwhile contribution. This is a wonderful gift, and one that all can benefit from. Tom, when you redo this book (and with your theory of fast prototyping, I assume that this will come out next month), I think you missed a big opportunity -- helping people pick the project to work on that will make the most difference. If you subscribe to the 80/20 rule, then 20 percent of the projects will make 80 percent of the difference. By picking the right areas to work on, you can multiply your influence by more than 20 times than if you pick the low-potential areas. That is like getting to live 20 times over in one lifetime. Wow! I agree that high potential projects often come disguised as unimportant ones. A good companion book for this one is The Fifth Discipline, to help you understand systems thinking so that you can pick the areas to work on that will influence everything else. The Fifth Discipline Fieldbook and the Dance of Change also have very valuable ideas for running projects. Having spent my working career running projects, I especially subscribe to his notion that projects should have a stealthy beginning, so that you can have the freedom to create what is really needed. Too much publicity and money too soon are killers. I found the advice to closely parallel my own experiences and those of best practice cases that I study. This is a very valuable book for anyone who wants to make a difference. I also recommend the other two books in the series, Brand You 50 and Professional Service Firm 50. Thanks for sending copies to me, Tom Peters!
Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback.
Sorry, we failed to record your vote. Please try again.
Report abuse

Most recent customer reviews