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Purple Cow, New Edition: Transform Your Business by Being Remarkable--Includes new bonus chapter Hardcover – Nov 12 2009

4.5 out of 5 stars 8 customer reviews

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Frequently Bought Together

  • Purple Cow, New Edition: Transform Your Business by Being Remarkable--Includes new bonus chapter
  • +
  • All Marketers Are Liars: The Underground Classic That Explains How Marketing Really Works--and Why Authen ticity Is the Best Marketing of All
  • +
  • Tribes: We Need You to Lead Us
Total price: CDN$ 59.67
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Product Details

  • Hardcover: 224 pages
  • Publisher: Portfolio; New edition (Nov. 12 2009)
  • Language: English
  • ISBN-10: 1591843170
  • ISBN-13: 978-1591843177
  • Product Dimensions: 13.2 x 2 x 18.5 cm
  • Shipping Weight: 204 g
  • Average Customer Review: 4.5 out of 5 stars 8 customer reviews
  • Amazon Bestsellers Rank: #16,772 in Books (See Top 100 in Books)
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Product Description

About the Author

Seth Godin is the author of more than a dozen bestsellers that have changed the way people think about marketing, leadership, and change, including Permission MarketingPurple CowAll Marketers Are LiarsSmall is the New BigThe DipTribesLinchpin, and Poke the Box. He is also the founder and CEO of Squidoo.com and a very popular lecturer. He writes one of the most influential business blogs in the world at SethGodin.com.


Customer Reviews

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Top Customer Reviews

Format: Hardcover Verified Purchase
Easy to read as all Seth Godin's books are, not always easy to implement. So many of his other books are references to this book. a must read if you market any service, product or business. Look past when it was published and see the gems that are still relevant in 2013.
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Format: Hardcover Verified Purchase
This was my first read from Mr. Godin. A great book with many ideas causing you to think about your own product or business. It really pushes you to think outside the box.
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Format: Kindle Edition Verified Purchase
A must read book for anyone who owns a business or wants to own one.
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Format: Hardcover Verified Purchase
Book is getting a bit old... The book shows how Seth was just right on everything.
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