- Hardcover: 288 pages
- Publisher: Elevate; 1 edition (April 2 2014)
- Language: English
- ISBN-10: 1937498298
- ISBN-13: 978-1937498290
- Product Dimensions: 14.6 x 1.9 x 22.9 cm
- Shipping Weight: 454 g
- Average Customer Review: 2 customer reviews
- Amazon Bestsellers Rank: #264,769 in Books (See Top 100 in Books)
The Purpose Economy: How Your Desire for Impact, Personal Growth and Community Is Changing the World Hardcover – Apr 2 2014
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"Building on his experience as the founder of Taproot, which connects commerce with social good, Aaron Hurst powerfully sums up in The Purpose Economy the fundamental changes taking place in the business world." -- Arianna Huffington "Chair, President and Editor-in-Chief of the Huffington Post Media Group"
"As people start to think more entrepreneurially about their careers, they look for opportunities where they can make a difference, not just a living. In The Purpose Economy, Aaron Hurst shows how this mass quest for self-expression in the workplace is reshaping corporate behavior and creating new economic opportunities." -- Reid Hoffman "Co-founder/Chair of LinkedIn, Co-author of the #1 NYT bestseller The Start-up of You"
"Aaron Hurst, a pioneer and visionary leader in social innovation, has captured a tectonic shift in the global economy that has local consequences for all of us." -- Adam Grant "Wharton professor and bestselling author of Give and Take"
"Here is that rare animal, a business book grounded in compassion. The Purpose Economy taps into our deep craving for meaning in our life and work. If Aaron Hurst is right, and I think he is, we are on the threshold of a new, more value-rich era in business. This book will help you find your place in it." -- Daniel Pink "author of TO SELL IS HUMAN and DRIVE"
"Building on his experience as the founder of Taproot, which connects commerce with social good, Aaron Hurst powerfully sums up in The Purpose Economy the fundamental changes taking place in the business world."
Chair, President and Editor-in-Chief of the Huffington Post Media Group
"In The Purpose Economy, Aaron Hurst shows how this mass quest for self-expression in the workplace is reshaping corporate behavior and creating new economic opportunities. Filled with insights, this book clarify how technology is changing not only how we work but what we want from work."
Co-founder/Chair of LinkedIn
Co-author of the #1 NYT bestseller The Start-up of You
"Here is that rare animal, a business book grounded in compassion. The Purpose Economy taps into our deep craving for meaning in our life and work. If Aaron Hurst is right, and I think he is, we are on the threshold of a new, more value-rich era in business. This book will help find your place in it."
Daniel H. Pink
Author of To Sell Is Human and Drive
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"The most powerful source of purpose comes from this concept: purpose comes when we know we have done something that we believe matters -- to others, to society, and to ourselves. From the small and the mundane daily choices we make to systemic and historic impact, we strive to contribute to the well-being of the world around us."
Each year, many of the companies ranked among those that are most highly-regarded and best to work for are also ranked among those that are most profitable and have the greatest cap value in their industry. That is not a coincidence. Consider also the fact that, during exit interviews of highly-valued employees, two of the most frequently cited reasons are not feeling that they and their efforts are appreciated, and, a loss of faith in -- and lack of respect for -- the purpose of the given organization.
These are among the dozens of business subjects and issues of special interest and value to me, also listed to indicate the scope of Hurst's coverage.
o The Information Economy, and, After the Information Economy (Pages 34-44)
o The Ten Drivers of the New Economy (45-75)
o Shaping a New Model (93-95)
o Five Myths About Purpose (99-105)
o The Why and How of Purpose (115-124)
o Meaning-Making (126-130)
o The Purpose Organization -- Defined (147-148)
o How Purpose Creates Value in Education (165-169)
o When Purpose Evaporates (174-176)
o Removing Silos (183-184)
o Lessons from the Zoo (191-193)
o Electric Cars and the Diffusion of Innovations Theory (206-211)
o Pro Bono Action Tank (222-224)
o Five Levers in Action: Nine Mini-Case Studies (236-240)
When I was a child and learning hymns in Sunday school, one of my favorites was Ina Ogdon's "Brighten the Corner Where You Are." I was reminded of that ancient hymn when I began to read Aaron Hurst's Conclusion. Here is a brief excerpt: "The Jewish concept of tikkan olam, a Hebrew phrase that means 'repair the world,' suggests humanity's shared responsibility to heal, repair, and transform the world. The Tibetan Buddhist tradition's Bodhisattva Vow similarly focuses on repairing the world through the elimination of suffering. The vow states: 'Although beings are numberless, I vow to save them all from suffering. I vow not to attain enlightenment until all beings are free from suffering'...In setting such unobtainable goals, we also have to directly admit that we will never achieve them, which grounds us in reality and forces us to bring humility to our ambitions within the Purpose Economy." To repeat, values determine allocation of resources and that is as true of individuals as it is of organizations.
Those who share my high regard for The Purpose Economy are urged to check out Christoph Lueneberger's A Culture of Purpose: How to Choose the Right People and Make the Right People Choose You as well as John Mackey and Rajendra S. Sisodia's Conscious Capitalism, With a New Preface by the Authors: Liberating the Heroic Spirit of Business as well as Firms of Endearment: How World-Class Companies Profit from Passion and Purpose (2nd Edition) co-authored by Sisodia, Jagdish N. Sheth, and David B. Wolfe.
Most helpful customer reviews on Amazon.com
From a basic look at meaning and purpose, to purpose driven motivation, to redefining success in the purpose economy, this book lays out a potential path to where we are headed and what it might mean to us as individuals, our organizations and our society as a whole. As a student of organizations and organizational change, I particularly enjoyed the section on the purpose economy organization.
I found the book to be well written and engaging. It contained the right mix of theory, stories and research results to suit my tastes. From my perspective, I would put this book in the must read category for anyone interested in a potential view of the future and what it might mean across the spectrum of life.
Employees today are increasingly looking to identify and live a life of meaning and purpose at work. With this predominant desire in place, it only makes sense that our economy will evolve towards being purpose driven as well.
The Purpose Economy is directly written for the end-user in mind. Those who seek to impact and change the world, even their own personal worlds. In Chicago, we are hosting a vital discussion of the nature of measuring impact and The Purpose Economy is going to be a hit with our attendees as we share its content (and also give away a few copies). The ways we approach business has changed forever and either we embrace it or fall to the times. I've also read: Why Right-Brainers Will Rule the Future and similarly this notion of the evolving from the Information Age to the Conceptual Age is right in our face everyday as we make decisions personally or professionally. This thinking is moving mountains and so excited to be living in this era where my desire for impact is more than an ideal...it's happening!
Thanks Aaron for writing such a great piece and looking forward to others your mind produces.