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Redefining Success: Still Making Mistakes Hardcover – Nov 6 2012

4.3 out of 5 stars 29 customer reviews

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Product Details

  • Hardcover: 272 pages
  • Publisher: Portfolio; Second Printing edition (Nov. 6 2012)
  • Language: English
  • ISBN-10: 067006694X
  • ISBN-13: 978-0670066940
  • Product Dimensions: 16.3 x 2.3 x 23.9 cm
  • Shipping Weight: 431 g
  • Average Customer Review: 4.3 out of 5 stars 29 customer reviews
  • Amazon Bestsellers Rank: #120,396 in Books (See Top 100 in Books)
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Product Description


“We could have left the Trailer Park long ago if we had had this book. But we didn’t. Oh well.” - Michael Smith (a.k.a. Bubbles)

“W. Brett Wilson is an accomplished businessman and a philanthropist of the highest order. How he got there is a combination of a big work ethic and a big heart. Brett is a powerful and attractive man.” - Gene Simmons and Shannon Tweed

“Brett does it all—he loves what he does and he does it with total conviction and passion. Here he shares with you his insights on prioritizing success. Brett’s the real deal—a true Canadian leader with an inspirational message.” - Sean Durfy, former president and CEO, WestJet Airlines

“Engineer, boy genius, investment banker, adventurer, mentor, TV star, Canada’s most imaginative and committed philanthropist, of course above all parent, Brett Wilson offers the only logical path to true success—behave decently with genuine concern for others and your abundance will really mean something.” - Dan Aykroyd, CM, D. Lit. (HC), head proprietor, Crystal Head Vodka

“I knew Brett long before his fame arrived. He wasn’t perfect then and he’s not perfect now. What he is, is honest, very energetic and visionary. This means there is lots of good learning and fascinating stories in this book.” - Jim Peplinski, Stanley Cup–winning businessman

“Canadian military families have benefited from Brett’s tireless philanthropic efforts. His personal story and his approach to living intentionally serve as a source of inspiration and motivation to others who may be brave enough to take on the challenge of improving our great country, and helping those in need around the globe.” - General Walt Natynczyk, CMM, MSC, CD, Chief of the Defence Staff

About the Author

W. Brett Wilson, CM, is one of Canada’s best-known businessmen and most respected philanthropists. His innovative approaches to philanthropy have generated tens of millions of dollars for many charitable initiatives. His celebration of entrepreneurship has helped inspire our nation to creatively explore and identify new business opportunities. Wilson is chairman of both Canoe Financial and his Prairie Merchant Corporation. Even in reruns, he remains the hugely popular co-star of CBC’s award-winning Dragons’ Den and Slice’s Risky Business. He is a member of the Order of Canada.

Visit www.WBrettWilson.ca

Customer Reviews

4.3 out of 5 stars
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Top Customer Reviews

Format: Hardcover
Reviews to date for Redefining Success: Still Making Mistakes by W. Brett Wilson have been well, gushing. Reviewers are tripping all over themselves to write about how the book has empowered them. Yet if one really reads this book Wilson prefers an ‘upfront and respectful’ approach to life.

When writing a review I make notes as I go along because it is hard to remember all the nuances by the time the book ends. When I started Redefining Success words like grandiose and self-indulgent were showing up on my notepad until I suddenly realized while pouring myself a coffee one morning that I had been rethinking my own business for the last few days from a different point of reference. The framework in which I was examining it had changed due to this book and in particular the insights of Chapter 7, Tales from the Den.

Redefining Success is multilayered; it’s a biography, one of the best guides for entrepreneurs I‘ve read in a long time and part a reminder of life and business lessons all too often forgotten. Starting on Page 4 with the economic collapse of 2008 the tone of the book is set with a clear perspective on events unencumbered by murky sentiment. Wilson is equally candid in Chapter Three’s Making Choices here he seems to hit his stride. Descriptions of his prostate cancer journey are unabashed and lines like ‘For many entrepreneurs, the journey can be a lonely one’ also find their way into this crucial chapter.

One of Wilson’s intentions with the book as well as acknowledging certain key business friends and associates seemed to be to set the record straight on a few issues such as the Fiftieth Birthday Bash and the ‘rumour on the street ‘as to the size of donation per guest being sought for the event.
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Format: Hardcover Verified Purchase
I am in my mid 20's and now in the corporate community, right in Wilson's home city of Calgary. I went to the same school Brett went to for his MBA (UofC), and I even like a lot of the stuff he likes. But his book reads horribly, even as a commuter book.

What this book is:

-A random biography that goes from: getting ripped off when cutting lawns; his entrepeneurial pub crawl bus business; his MBA (Which was ANOTHER best choice in his life) - in a span of 2.5 pages.
-Rehashing moral rhetoric until you feel like you're experiencing deja vu
-Shout outs to many, many individuals that run on for more than a page
-An inspirational book on a superficial level
-A touching short chapter on how he hand an epiphany that he was a horrible father

What the book is not:

-A source of insight into the business community
-Advice or rationale on how to get things done (Like a handshake, prairie heritage, and
-Relevancy to any Generation Y or younger, or any of the younger dragon's den viewers
-Actual advice that works in today's world

Target audience for Dragon's den will be disappointed if you're looking here for an intellectual read or even an enjoyable biography. Instead we have page after page of shout out to this banker, that doctor, this YPO buddy, prairie people are awesome, how hand shakes magically make business better, and how awesome prairie people are (I am from Alberta, just FYI). Quite honestly, the book reads out like an old cowboy reminiscing about his glory days (in this case, an ibanker) and how wild he was and how he got here. Except chop in a few dozen random and pointless tid bits and dull anecdotes in the book. Yup, that's Wilson's book.
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Format: Hardcover
Redefining Success: Still Making Mistakes

I went into this book with zero understanding of the corporate world of investment banking and the philanthropic process but came away with a deep respect for all of those who give their time and energy into both.

W. Brett Wilson opened his world laying bare his successes and mistakes in his journey through life. He prides himself on giving to worthy charities and helping start-up businesses hit the ground running.

I'm not going to lie, this book is a deep read requiring focus to understand the business dealings with his company FirstEnergy Capital Corporation; it may be that I am sorely unversed in the investment world. I will say this book is a must read for students from the high school level thru to university and anyone looking for assistance in business startup.

Bottom line, I had a deep respect for W. Brett Wilson prior to reading this book and came away with the understanding that respect was and is justified. Well done Mr. Wilson!

Disclaimer: This book was given to me by the author for an honest and unbiased review.
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Format: Hardcover Verified Purchase
First to give you some perspective, I'm a believer in *good* self-help books and have a keen appetite for business and entrepreneurship. I love Dragons Den and have always loved Brett's attitude of succeeding in business while maintaining integrity and your values as well as giving back.

With that out of the way... I wish my love for Brett in the Den translated to his output here.

If you like Brett a lot and go in expecting an autobiography first and foremost and just a sprinkling of self-help, little of which will be new to you if you've read a few books by Covey/Carnegie/Hill, then you will like this book.

My error was I reversed them and expected more on the advice/guidance side so you can imagine my disappointment. I think what made it worse is that I felt like I could learn everything useful in this book in 2 pages that took Brett 200 to say. His stories quickly got tedious and didn't add much to learn anything more than superficially. To be honest, I don't care about the namedropping of corporate bigwigs and hollywood stars that he knows or that inspired him UNLESS he would have talked about what they actually DID that helped him or taught him. I'm happy he was able to befriend people with big rolodex's to make big sales but that doesn't necessarily speak to his own business acumen.

I read Robert Herjavec's book Drive a year or so back and actually thought it was similar in the wordiness and also limited in advice but I felt his stories were to the point and clearly laid out. Even if I disagreed with some of his points, it was still a fun read. Whereas I literally had to start scanning pages with this book because I got so tired of it.
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