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Tribes: We Need You to Lead Us Hardcover – Oct 16 2008

3.7 out of 5 stars 21 customer reviews

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Product Details

  • Hardcover: 160 pages
  • Publisher: Portfolio; First edition (Oct. 16 2008)
  • Language: English
  • ISBN-10: 1591842336
  • ISBN-13: 978-1591842330
  • Product Dimensions: 13.5 x 1.6 x 18.7 cm
  • Shipping Weight: 181 g
  • Average Customer Review: 3.7 out of 5 stars 21 customer reviews
  • Amazon Bestsellers Rank: #22,690 in Books (See Top 100 in Books)
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Product Description

Review

a"Tribes" is a must read for all of us. Itas up to each one of us to lead in todayas new kind of world.a
aFormer U.S. senator Bill Bradley

?"Tribes" is a must read for all of us. It's up to each one of us to lead in today's new kind of world.?
?Former U.S. senator Bill Bradley

About the Author

Seth Godin is an entrepreneur, a sought-after lecturer, a monthly columnist for Fast Company, and an all-around business gadfly. He’s the bestselling author of Permission Marketing, Unleashing the Ideavirus, The Big Red Fez, Survival Is Not Enough, and Purple Cow.


Customer Reviews

Top Customer Reviews

Format: Hardcover Verified Purchase
This is one of the worst written books ever. There is no beginning, middle, or end. There is no structure and the author rambles on and on about the same thing jumping from topic to topic. Seth godin is a great marketer but not a good writer.
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Format: Hardcover
This book's theme is unconventional leadership, taking a cause or idea and gathering support without a firm institutional foundation by finding like-minded individuals and connecting them. If that's a new idea to you, you will find the book to be flattering in its encouragement and motivational in its tone. If you are an unconventional leader already or know a lot about how to do this, you will search in vain for anything new in Tribes.

The book's substance is rather thin beyond the few examples and rants.

Here it is:

People are turned into a tribe by "a shared interest" and "a way to communicate" ("leader to tribe, tribe to leader, tribe member to tribe member, and tribe member to outsider"). A leader increases effectiveness for the people by

"transforming the shared interest into a passionate goal and desire for change;
"providing tools to allow members to tighten their communications; and
"leveraging the tribe to allow it to grow and gain new members."

As you can see, he's describing the way causes, nonprofits, political pressure groups, and save the world organizations operate.

Some will be offended by the rants. For example, he takes off rather hard on all religions while being all in favor of faith that you can accomplish whatever you want. There's no real basis for his position other than generalities about how no religions ever favor any changes. Well, if that were the case, there would still be rampant slavery in many nations. It was religious organizations that led the antislavery movement from the beginning.

Mr. Godin is very well informed about things that happened recently on the Internet (or in his own life), but he doesn't seem to have a broader understanding of leadership or change leadership.
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Format: Hardcover
First Seth Godin book I've read yet, will defiantly be going back for more! Seth clearly states the importance of leaders and their benefit on society and the status quo.

My biggest take away from the book was that we need to stop worrying about credit. We should be trying to create movements that people want to pass on to others, not trying to create a name for ourselves that people will pass onto others (tho that is defiantly a good side affect of doing it right). So stop being the face of nothing and be the leader of something.
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Format: Hardcover Verified Purchase
Even though the book is small, it is a pain to read.
The author is great, but this is not the best of his work ( IMHO ).

The same theme and message is being repeated over and over, without much of elaboration.
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Format: Hardcover
Seth Godin's books and blog provide a wealth of information, observations, opinions, and (especially) challenges that can help others to overcome what James O'Toole so aptly characterizes as "the ideology of comfort and the tyranny of custom." In this, his most recent book, he urges his reader to consider and then take full advantage of unprecedented opportunities to become a leader. He cites five different but related reasons: "everyone in an organization - not just the boss - is expected to lead," in today's workplace "it's easier than ever before to change things [and] individuals have more leverage than ever before," those and their organizations that "change things and create remarkable products and services" are rewarded in the marketplace, change initiatives are "engaging, thrilling, profitable and fun," and most of all, there is a "tribe" of other people waiting for a leader "to connect them to one another and lead them where they want to go."

In this context, I am reminded of a passage from Lao-Tzu's Tao Te Ching:

"Learn from the people
Plan with the people
Begin with what they have
Build on what they know
Of the best leaders
When the task is accomplished
The people will remark
We have done it ourselves. "

This is precisely what Godin has in mind when asserting that great leaders "create movements by empowering the tribe [i.e. those with a shared interest] to communicate. They establish the foundation for people to make connections, as opposed to commanding people to follow." The communication to which he refers is between and among the leader and members of a tribe who are connected by a shared interest, a common cause (i.e.
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Format: Hardcover Verified Purchase
My favourite line from the book states "If he wasn't willing to be wrong, he'd be unable to be right as often as he is"...referring to a successful polster. The bottom line is that people should stick their necks out more and challenge the status quo. Because the status quo exists because we don't do anything about it. We must believe that it's probably better than changing to something else, so we just carry on.

The second best line in the book is "Instead of wondering when your next vacation is, maybe you should set up a life you don't to escape from."

He challenges us to step up, and lead the change away from status quo. He also challenges us to rethink what it means to be a leader.

I think that is a great concept. And, I think it's a message worth spreading even though I really don't believe that everyone should be a leader. But I do believe that change is good, and we need more change, especially inside many of the organizations in the country (auto manufacturers maybe?!).

If you've never read Seth Godin's work before... don't start with this book. "The Dip", "The Purple Cow" and even the free one "Bootstrapper's Bible" are better reads.

That said, every books speaks to every person different depending on where they are in their lives. So, if you're a fan of Godin, read the book. And, maybe it will speak to you more than it spoke to me.
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