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You Can Negotiate Anything: The World's Best Negotiator Tells You How To Get What You Want Mass Market Paperback – Dec 1 1982

4.6 out of 5 stars 40 customer reviews

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Frequently Bought Together

  • You Can Negotiate Anything: The World's Best Negotiator Tells You How To Get What You Want
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  • Getting to Yes: Negotiating Agreement Without Giving In
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  • Getting Past No: Negotiating in Difficult Situations
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Product Details

  • Mass Market Paperback: 256 pages
  • Publisher: Bantam; 1 edition (Dec 1 1982)
  • Language: English
  • ISBN-10: 0553281097
  • ISBN-13: 978-0553281095
  • Product Dimensions: 12.4 x 3.6 x 19.3 cm
  • Shipping Weight: 159 g
  • Average Customer Review: 4.6 out of 5 stars 40 customer reviews
  • Amazon Bestsellers Rank: #78,373 in Books (See Top 100 in Books)
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Product Description

About the Author

Herb Cohen has been called "the world's best negotiator. He's internationally renowned as a corporate and governmental consultant on negotiating strategy, commercial dealings and crisis management. As a U.S. presidential advisor, he has helped to formulate policy on hostage negotiations and terrorism.


Customer Reviews

4.6 out of 5 stars
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Top Customer Reviews

Format: Mass Market Paperback
As per the Herb Cohen world is a giant negotiating table and one can negotiate ANYTHING.Though for many this is very convincing an argument,I prefer to disregard this golden rule a little because in my opinion it is too idealistic to say one can negotiate ANYTHING.However hard one tries,in reality,one cannot negotiate ANYTHING.The human limitations interms of right level of skills and abilities,attitude,knowledge,capacity to acquire and analyse the information in time,ability to conclude and decide, deviated perception of time, power and needs prevents us from successfully negotiating ANYTHING.
As a human being,internally,we all do have an inflated perception of self and like many other things it has its own advantages and disadvantages.In this book Herb Cohen has made use of these advantages very nicely and successfully.Although it is very idealistic to say you can negotiate ANYTHING,it helps much for a man on street to motivate himself and approach
the negotiations positively with much confidence.In his book Herb has successfully negotiated with reality, to infuse that confidence and motivation to negotiate ANYTHING in the minds of the reader.
For me this book is the first structured and scientific introduction to the world of negotiations and I have benefited immensely.Though this is a very small book I took much time to complete the first reading as the contents are very informative.Just reading this book doesn't help much for a person who is serious about learning the science of negotiations.Understanding this science, and successful
implementing and practising interms of building the right attitude,thoughts and views is the key and this is why I took more time in completing the first reading.
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By A Customer on Oct. 17 1998
Format: Mass Market Paperback
20 years ago, I recall hearing Herb Cohen dispensing practical and witty advice about negotiations on the old Larry King (midnight to 5 a.m.) Radio Show. Recently, when I went looking for a book on negotiation to use in connection with an office presentation, I remembered Cohen and gave his book a read. To my delight the book is not only keenly insightful and amazingly informative, it is extraordinarily entertaining. Reading the book I got that wonderful sense that I knew Cohen was on the money because what he was saying was exactly what I've thought and experienced in my life but always forget or recall too late to be of any damn use. In othe words, the book manages to crystillize and articulate principles and truths that have fleetingly passed through my own consciousness on their way to oblivion. In a weird way, Negotiate Anything feels like it was written as my own personal guide to dealing with the world. Incidentally, I've given Negotiate Anything to a dozen or so people who have had an indentical reaction. My only gripe is that Cohen apparently never wrote a second book.
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Format: Paperback
Fantastic and funny is what most people say first after Mr. Cohen's book is finally put down. Because of his remarkable effectiveness in delivering the point of effective negotiating...you feel that negotiating is not some hidden art or that an 'IVY' League education is necessary to be effective in the everyday occurences that we deal with on a regular basis. There as many techniques and methods of negotiating as there are people and cultures, but this book focuses on simplicity as well as effectiveness. The methods are hilariously portrayed and the terms are easily grasped by the reader without the necessity of classroom discussion or instructor evaluation. THIS is real stuff! Use this book daily and change your life forever. This book is the common elixir to cure all ailments for lifes complications. I first read this book many years ago and have made it required reading since! Mr. Cohen...I applaud you for bringing this mystical art to the rest of us through your adventures and examples.
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Format: Audio Cassette
This is a review of the audio book version of this title. It is worth every penny. One of the most enjoyable audio books I have had the pleasure of listening too. He is clear in his claims, communicates his ideas well, the cassette is of high production value, and it is a joy just to listen to him. His emotion really comes through in this production. He takes care not only what to say, but how to say it. This is truely an example of how an audio book is suppose to function. It not only provides the reader/listener book information in a different medium, but you really get the authors patterns and emotions and passions for his own material. The information is useful, and can be applied in real life. The examples he describes are done so vividly, that he make it all come alive for you, and it is as if you are right there at the negotiating table, the bank, or where-ever else he takes you. Not only a great audio book, but a fine collection of materail on negotiating.
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Format: Mass Market Paperback
I read this book while attempting to negotiate a contracting raise. While I accept everything that was said, I have a serious dilemma about its title. It is one thing to negotiate the price of a refrigerator and another thing to negotiate one's salary, even though I took Cohen's advice, "Care, but don't care that much." Employers might not negotiate with you if you come off holding too many aces, even if they need your skills and value your contribution. Employers want to feel as if they are in charge and will often prefer a weaker candidate who is manageable. It is funny how lawyers or marketeers do not suffer from this problem. Even the least qualified ones have high expectations. The hard part of negotiating is getting someone to accept you as an equal, even when you have the credentials to back it up. There is an art and relationship (repoire) behind negotiation, and a mere study of this book is not going to let you negotiate anything you want.
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