Our advertising solutions let you reach and engage shoppers at every stage of their journey—from awareness to purchase and beyond. Ads appear right where customers will see them, such as the first page of search results or on product detail pages. You place bids on relevant keywords, and if your bid wins and your ad matches the search, your ad gets displayed to shoppers.
We have three advertising solutions. Drive sales with Sponsored Products by putting your products in front of qualified shoppers. Boost brand and product awareness with Sponsored Brands (formerly Headline Search Ads). Create a unique, immersive shopping experience with Stores to inspire customer loyalty. Take advantage of them all to maximize your performance.