Trump: The Art of the Deal by Trump, Donald J.

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Donald J. Trump

Trump: The Art of the Deal Mass Market Paperback – Dec 28 2004

by Donald J. Trump (Author), Tony Schwartz (Author)

4.5 15,410 ratings

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President-elect Donald J. Trump lays out his professional and personal worldview in this classic work—a firsthand account of the rise of America’s foremost deal-maker.

“I like thinking big. I always have. To me it’s very simple: If you’re going to be thinking anyway, you might as well think big.”—Donald J. Trump

Here is Trump in action—how he runs his organization and how he runs his life—as he meets the people he needs to meet, chats with family and friends, clashes with enemies, and challenges conventional thinking. But even a maverick plays by rules, and Trump has formulated time-tested guidelines for success. He isolates the common elements in his greatest accomplishments; he shatters myths; he names names, spells out the zeros, and fully reveals the deal-maker’s art. And throughout, Trump talks—really talks—about how he does it. Trump: The Art of the Deal is an unguarded look at the mind of a brilliant entrepreneur—the ultimate read for anyone interested in the man behind the spotlight.

Praise for Trump: The Art of the Deal

“Trump makes one believe for a moment in the American dream again.”—The New York Times

“Donald Trump is a deal maker. He is a deal maker the way lions are carnivores and water is wet.”—Chicago Tribune

“Fascinating . . . wholly absorbing . . . conveys Trump’s larger-than-life demeanor so vibrantly that the reader’s attention is instantly and fully claimed.”—Boston Herald

“A chatty, generous, chutzpa-filled autobiography.”—New York Post

Print length

384 pages
Language

English
Publisher

Ballantine Books
Publication date

Dec 28 2004
Dimensions

10.64 x 2.74 x 17.45 cm
ISBN-10

0345479173
ISBN-13

978-0345479174
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Popular Highlights in this book

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You can’t be scared. You do your thing, you hold your ground, you stand up tall, and whatever happens, happens.
Highlighted by 3,047 Kindle readers
My leverage came from confirming an impression they were already predisposed to believe.
Highlighted by 2,885 Kindle readers
Money was never a big motivation for me, except as a way to keep score. The real excitement is playing the game.
Highlighted by 2,757 Kindle readers

Product description

Review

“Trump makes one believe for a moment in the American dream again.”—The New York Times

“Donald Trump is a deal maker. He is a deal maker the way lions are carnivores and water is wet.”—Chicago Tribune

“Fascinating . . . wholly absorbing . . . conveys Trump’s larger-than-life demeanor so vibrantly that the reader’s attention is instantly and fully claimed.”—Boston Herald

“A chatty, generous, chutzpa-filled autobiography.”—New York Post

From the Back Cover

“This reads like Trump unvarnished–vainglorious, combative, ambitious, and unafraid to let us know about it. I found it fascinating all the way.”
–MIKE WALLACE

“He makes one believe in the American Dream again.”
–The New York Times

Product details

Publisher ‏ : ‎ Ballantine Books; Reprint edition (Dec 28 2004)
Language ‏ : ‎ English
Mass Market Paperback ‏ : ‎ 384 pages
ISBN-10 ‏ : ‎ 0345479173
ISBN-13 ‏ : ‎ 978-0345479174
Item weight ‏ : ‎ 200 g
Dimensions ‏ : ‎ 10.64 x 2.74 x 17.45 cm

Best Sellers Rank: #744,473 in Books (See Top 100 in Books)
- #4,278 in Motivational
- #4,337 in Motivational Management (Books)
- #5,096 in Entrepreneurship

Customer Reviews:
4.5 15,410 ratings

About the authors

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Donald J. Trump
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Donald J. Trump is the very definition of the American success story, continually setting the standards of excellence while expanding his interests in real estate, sports, and entertainment. He is a graduate of the Wharton School of Finance. An accomplished author, Mr. Trump has authored over fifteen bestsellers and his first book, The Art of the Deal, is considered a business classic and one of the most successful business books of all time. Mr. Trump has over eight million followers on social media and is a frequent guest across a variety of media platforms. Photo by by Michael Vadon [CC BY-SA 2.0 (http://creativecommons.org/licenses/by-sa/2.0)], via Wikimedia Commons.
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Tony Schwartz
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Tony Schwartz is the President and CEO of The Energy Project, which helps individuals and organizations perform at their best. Tony's last book, The Power of Full Engagement, co-authored with Jim Loehr, was a Wall Street Journal and New York Times bestseller and has been translated into 28 languages. Tony's article "Manage Energy, Not Time: The Science of Stamina," co-authored with Catherine McCarthy, was published in the October, 2007 Harvard Business Review. Tony co-authored the #1 worldwide bestseller The Art of the Deal with Donald Trump and also wrote What Really Matters: Searching for Wisdom in America.
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Top reviews from Canada

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You must read this book to understand the Donald Trump presidency

Reviewed in Canada on May 20, 2018

Verified Purchase

I was on YouTube watching CNN or some other MSM outlet interview an African American Trump supporter. They were completely floored by the fact that he was black and also supported Trump. They said something to the effect of "how the hell is this possible?" to which the interviewee replied "just read his book the Art of the Deal and everything will make sense". Being fairly open-minded myself I figured hey, what the hell? Let's give this book a read and see what this based black guy is talking about. I am so happy I did that because this seriously opened my eyes to what exactly Trump is doing when it comes to the media. I'll very briefly explain it: it's all a show. In this book he very clearly outlines his absolute disdain and disgust with the mainstream media. They are basically useful idiots to him and that's exactly how he treats them. Every time you see some absolutely ridiculous thing he said, it's almost for certain that it was on purpose because he knows exactly how the media will react. He literally outlines this process in the book and how he used it to his advantage in the past. I never really bought that stupid "Donald Trump plays 4D chess" platitude you see online but this book made me a believer. He may be completely clueless when it comes to 'deep state' politics, but he knows how to play the media and play the system to his advantage to win the deal, whatever it may be. You seriously have to read this if you have any interest in understanding him and his presidency at all.

13 people found this helpful

Stephany Chappell

Trump reminds us to listen to our instincts.

Reviewed in Canada on January 12, 2018

Verified Purchase

This book gives insight as to why Donald J. Trump is doing such an excellent job bringing America back to being the most powerful and healthy country on the planet. He understands people, he uses his instincts, if something isn't working - he sits back and waits for it to be right, he is a mastermind at seeing the bigger picture and has an amazing ability to cut through all the crap and get to the core of the problem. I am Canadian and I watch the USA with fascination. Smart Americans know they have a man who loves their country...other Americans are suffering from a media-induced psychogenic illness (mass collective hate that ricochetes onto their fellow Americans). Trump knows you have to get your own house in order first, before you can powerfully help others. That's exactly what he did (earned his own fortune) so he could help his country - independent from certain organizations. Once his own country is great again, it is my prediction that he will then focus on helping the world. He might be a bit of a maverick, but he's RIGHT.
I am glad I read this book twenty years late. The timing was perfect actually. I highly recommend it, if for no other reason than to inspire yourself to listen to your instincts. You have them for a reason.

5 people found this helpful

Reviewed in Canada on July 24, 2022

Verified Purchase

I wasn't sure what to expect going in but this book turned out to be an informative and interesting read. It does somewhat shine a new light on The Donald.

One person found this helpful

To bad Hillary didn't read this before their election tussle.

Reviewed in Canada on February 11, 2019

Verified Purchase

While not a big fan of Mr. Trump, I decided to take a gander at his book. As they say if you want to get to know your opponent learn as much about them as you can. And how better than by reading his book. This book which he co-authored, gives one some really insights as to how Mr. Trump operates. Maybe the Democrats could learn a thing or two on how get him if they were to just read the book.

17 people found this helpful

Very interesting, but not super well written

Reviewed in Canada on December 4, 2018

Verified Purchase

He's a businessman... a negotiator... not a natural writer/author. Nevertheless, his life has been filled with very rich experiences, a lot of hard work and dedication to success so it is a very interesting read! I managed to finish it in just a couple of days because Trump is a very exciting individual. Despite all his controversies, I strongly recommend this book to anyone who is interested in learning more about Donald Trump and his previous life before his presidency.

13 people found this helpful

christine Gdous

one day arriving

Reviewed in Canada on July 24, 2022

Verified Purchase

Arrived! High efficiency!

Not the greatest and I expected more

Reviewed in Canada on February 10, 2021

Verified Purchase

The book itself is OK however i feel that it was more of a form of self-promotion. There could have been more specific details and more in-depth. In all not a terrible read, just feels like a big long commercial.

One person found this helpful

Martha Crawford

The casual story form is marvelous.

Reviewed in Canada on February 17, 2016

Verified Purchase

I cannot tell you how thoroughly I enjoyed this book. The casual story form details several different ways to make successful deals. It stresses the importance of knowing how to approach the situation and tells of the value of walking away should the timing advise to do so. To me it is like sitting down over coffee and asking Mr. Trump to tell me of his favorite deals i.e. negotiations. It is marvelous. I loved it. I loved every word on every page and every deal he was kind enough to share with me through this book.

2 people found this helpful

Top reviews from other countries

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Vladislav Velkovski

A masterpiece

Reviewed in the United States on October 26, 2023

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This book provides value in more ways than one. The lessons on business and negotiation are amazing, but I believe that the greatest value that this book provides, is the insight into America at that specific time in history. People today are taking for granted the things that have been built before. But, this book shows that even the most advanced cities have been in trouble at certain times in the history. And because of great constructions by people with vision such as President Trump, whole neighborhoods and entire cities have changed for the better as a result. Thank you for sharing this with the world.

One person found this helpful

LieschenMüller

Biographie, Lehrstück für den öffentlichen Wohnungsbau, Mutmacher, Lebensphilosoph, Schönheitssucher

Reviewed in Germany on January 31, 2021

Verified Purchase

"The Art of the Deal" ist weniger ein Anleitungsbuch für gutes Verhandeln, wie man es erwarten könnte, sondern mehr eine Biographie. Es zeichnet Trumps Weg nach, auch familiär, hauptsächlich jedoch in Bezug auf den Aufbau seines Immobiliengeschäfts. In der Mitte des Buches sind auch Bilder, hauptsächlich von der Familie, aber auch Berühmtheiten, New Yorker Bürgermeistern, Prominente.

Man erfährt viel über seine Denkweise, seinen Charakter, seine Lebenseinstellung. Das Bild, das sich dabei ergibt, ist ein differenziertes Bild. Jedenfalls lernt man hier einen ganz anderen Mann kennen als der, der von der deutschen Presse erfunden wurde.

Einen Schöngeist, der nicht nur auf Quantität Wert legt, sondern auch auf Qualität und Schönheit ("For example, we had the finest craftsmen in Italy handcarve twenty-seven solid marble columns for the living room. They arrived yesterday, and they're beautiful.")

Einen, der lieber kämpft als aufzugeben ("But my experience is that if you're fighting for something you believe in - even if it means alienating some people along the way - things usually work out for the best in the end.)

In einer Welt, in der sich Viele als Opfer sehen und Angehöriger einer Minderheit zu sein bereits als Qualifikation gilt, ist Manches, was er in unverblümter Sprache von sich gibt, natürlich eine extreme Provokation ("There are people - I categorize them as life's losers - woh get their sense of accomplishment and achievement from trying to stop others. As far as I'm concerned, if they had any real ability they wouldn't fighting me, they'd be doing something contructive themselves.")

Man lernt einen lebenslustigen Menschen kennen, für den die selbstgewählte Arbeit Ansporn und Vergnügen ist ("It never stops, and I wouldn't have it any other way. I try to learn from the past, but I plan for the future by focusing exclusiveley on the present. That's where the fun is. And if it can't be fun, what's the point.").

Wir sehen jemanden, der weiß, was Leben ist. ("I don't kid myself. Life is very fragile, and success doesn't change that. If anyhing, success makes it more fragile. Anything can change, withouth warning, and that's why i try not take any of what's happened too seriously. Money was never a big motivation for me, except as a way to keep score. The real excitement is playing the game. I don't spend a lot of time worrying about what I should have done differently, or what's going to happen next. If you ask me exactly what the deals i'm about to describe all add up to in the end, I'm not sure I have a very good answer. Except that I've had a a very good time making them.")

Jemand, dem die Berater und PR Leute nicht interessieren, der für das Echte ist. In einer Welt des Unechten ist so etwas natürlich eine Provokation. ("That's why I don't hire a lot of number-crunchers, and I don't trust fancy marketing surveys. I do my own surveys and draw my own conclusions.")

Wir sehen einen Mann, der Charakter hat. Man begegnet Männern, für die das Wort "Gentlemen's Agreement" noch galt. ("Walter Hoving looked at me as if I'd insulted him. "Young man," he said, "perhaps you didn't understand. I shook your hand. I made a deal with you. That's that.") Er berichtet über Deals, die er nur deshalb gewinnt, weil er anständig handelt. Um nicht mißverstanden zu werden - Donald Trump ist ein knallharter Geschäftsmann, aber gleichzeitig jemand, der Leute nicht bis zum letzten Hemd auspresst. Einer, der mit den Gewerkschaften verhandelt, um das Beste für sich rauszuschlagen, der aber auch weiß, das gute Leute gut bezahlt werden müssen.

Er berichtet von einer Niederlage, nämlich den Kauf eines Football Vereins. In dem Kapitel "The Spring and Fall of the USFL" erklärt er freimütig seine Fehler.

Im Kapitel "Rebuilding Wollman Rink" beschreibt er, wie er die brachliegende Eislauffläche im Central Park wieder belebt. Nicht als Deal, sondern weil es ihm ein Herzensanliegen ist, dass die Leute wieder Eislaufen können. Dieses Kapitel müsste man in klarem Deutsch jeder Stadtversammlung, jeder Kommune von New York bis Kleinkleckersdorf intravenös einflösen. Die Stadt New York hat es nicht geschafft, in sieben Jahren nicht, was er in ein paar Monaten hinkriegte. Warum ist das so? Er erklärt es und ich weiß selbst aus der Kommunalpoltik, genau so ist es. Der Grund, warum die Dinge so schief laufen, aus dem Ruder laufen und viel mehr kosten als veranschlagt wurde, ist einfach: Keiner übernimmt die Verantwortung, jeder wurschdelt vor sich hin. Er erzählt ein herrliches Beispiel, das so klassisch ist. Nachdem er es geschafft hatte, diese Eisfläche zu beleben, war er eines Tages selbst dort. Ein Zufall. Jedenfalls wollte man ihm zu Ehren einen Baum pflanzen. Er beschreibt detailliert, wie 11 Mann auf einem Laster den (kränklich aussehenden) Baum transportieren. Bei diesen 11 Mann sind nicht nur Handwerker, sondern auch der Chef eines Parkabschnitts, also einer der höchsten Leuten dort. Sie fahren mit ihrem Laster, auf dem der Baum liegt, vor und brettern dabei über die Koniferen und Anlagen, die zuvor mühsam von Trump's Leuten angelegt wurden. Auftrag war: Baum pflanzen. Auftrag wurde ausgeführt.

In der deutschen Presse als Frauenfeind dargestellt, ergibt sich durch die Lektüre ein ganz anderes Bild. So erzählt er, dass er in Top Positionen oft Frauen eingestellt hat, die, seiner Meinung nach, oft besser wären als Männer. ("And yet it's turned out that I've hired a log of women for top jobs, and they've been among my best people. Often, in fact, they are far more effective than the men around them.")

Das Buch endet unter der Überschrift "What's Next" so: "Fortunately, I don't know the answer, because if i did, that would take half the fun out of it. ... In my life, there are two things I've found I'm very good at: overcoming obstacles and motivating good people to do their best work."

10 people found this helpful

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Pete Whiley

Sales Negotiations

Reviewed in the United States on August 6, 2023

Verified Purchase

The Art of the Deal” by Donald J. Trump is a captivating and instructive book that delves into the world of business negotiations. From the outset, it becomes apparent that Trump’s style is brash and bold, which might not be everyone’s cup of tea. However, regardless of your political inclinations, the book offers valuable insights into deal-making and the art of negotiation.

Trump’s storytelling is engaging, and he shares numerous anecdotes from his personal experiences, allowing readers to gain a unique perspective on his approach to deal-making. His lessons are practical and can be applied to various situations, making it relevant not just for business professionals but also for those in everyday life who encounter negotiations regularly.

One of the strengths of the book is its focus on the importance of persistence and confidence during negotiations. Trump advocates for staying firm on your objectives and knowing when to walk away if the terms are not favorable. This tenacity can be both inspiring and empowering for readers looking to enhance their negotiation skills.

However, some readers might find aspects of the book controversial or question its ethical implications. Trump’s unapologetic approach and self-promotion may not resonate with everyone, leading some to feel skeptical about the advice presented. Additionally, the book was published in the 1980s, so some of the examples and strategies may feel dated in today’s fast-paced business landscape.

Overall, “The Art of the Deal” is a must-read for anyone interested in the world of negotiations and deal-making. While some aspects may not align with everyone’s values, the book offers valuable insights and valuable takeaways for those willing to look beyond the controversial aspects and focus on the practical advice shared within its pages.

7 people found this helpful

Ghost Zero

Love the book

Reviewed in the United States on November 5, 2023

Verified Purchase

The book is full of good info and knowledge of how to make a deal. Plus I just love President trump and been a big fan of his way before he became a politician

Gerne123

Umsetzung lernen

Reviewed in Germany on November 4, 2023

Verified Purchase

Selbstbewusstsein leben

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