• What is Fulfilment by Amazon?
    Fulfilment by Amazon (FBA) helps you grow your online business by using Amazon's world-class fulfilment resources and expertise, acclaimed customer service, and trusted fast, free shipping options.
  • What are the benefits of Fulfilment by Amazon?

    Access to Amazon Prime customers
    Customers love fast, free shipping. With FBA*, your products are eligible for Amazon Prime Free Two-Day Shipping, FREE Shipping for eligible orders, and other benefits that help you be more competitive. *Excludes Multi-Channel Fulfilment orders from other websites.

    Competitive Pricing
    Your FBA listings on Amazon.ca are sorted by product price without a shipping cost.

    Trusted Customer Service and Returns
    FBA listings are displayed with the Fulfilment by Amazon logo, so customers know that packing, delivery, customer service and returns are all handled by Amazon.

    Fulfil Orders from other Channels
    FBA can fulfil your orders from other sales channels from your inventory stored at an Amazon fulfilment centre. You manage your inventory through a simple online user interface and can direct us to return the inventory in our fulfilment centres at any time.

  • How does Fulfilment by Amazon work?
    1. You send your products to Amazon.
    2. Amazon stores your products.
    3. Customers order your products.
    4. Amazon picks and packs your products.
    5. Amazon ships your products and provides customer service.


How It Works

  • How does Amazon receive and store my inventory?

    When you ship your inventory to Amazon for fulfilment, you can be assured that it will be stored in a secure environment. We store inventory either in bulk or in individual "pickable" locations. Media products are stored on library-type shelving in vertical, spine-out positions with loose stacking to avoid "shelf wear." Specialty items such as food or high-value goods may be placed in specific secure or climate-controlled areas of the fulfilment centre as appropriate.

    Your inventory is generally scanned and made available for sale within days of being received at a fulfilment centre. You can track the status of your shipment in Seller Central.

  • How do I get started with Fulfilment by Amazon?

    Existing sellers: Click the Get started button at the top of this page. Once FBA has been added to your account, visit your Manage Inventory page, choose the products you would like to have Amazon fulfil, and click Change to Fulfilled by Amazon under Actions. Our online inbound shipping workflow will walk you through the rest.

    New sellers: Click the Get started button at the top of this page and follow the directions on the FBA page to sign up for a new FBA account.

    Once you are ready to prepare your first shipment, check out Seller Central for details on shipping us your inventory, fees, product restrictions, reporting, and more.