Sorry, I just don't get it. This book is a long poetic essay about writing styles in the electronic age (I think). It's rather experimental in format and probably couldn't have been published by someone without a famous name. Open it to the table of contents, and you find a page half in pale orange and half in neon green, with white double-grid lines across the page, sort of in a plaid pattern. The table of contents itself is only in one typeface (2 sizes) a remarkable phenomenon in this book. As for the content of the writing, it touches on topics such as virtual reality, teleconferencing, the split of Serbo-Croatian, writing systems of the world, new styles of writing, and synesthesia. If you like reading long-winded philosophical essays written as graphic arts experiments, then this book is for you.