Top positive review
A high-tech struggle with human dimension
on June 15, 1999
"Startup" chronicles a tale of the late eighties and early nineties, before the Internet exploded into public consciousness (and publisher's rush-to-press lists). Maybe that accounts for its unusually well-rounded portrayal of the *human drama* in Kaplan's David-and-Goliath struggle. Whatever the reason, I hope the story's humanity expands its readership, from its natural base of businessmen and gearheads to everyone who's ever cheered for an underdog.
Although "Startup"'s wisdom alone justifies reading it, as others have pointed out it might seem a bit dated amidst the flood of books on the subject these days. It's Kaplan's warm, candid, savvy style that truly singles it out. Highly recommended.