on December 6, 2003
'Selling 101' is an easy to read and understand introduction to sales technique for those new to selling, or a quick review for experienced sales people who need a refresher. The book can be read quickly, but to get the most out of it return to each section and determine how you can apply the principles there to improve your skills.
There are chapters on overcoming call reluctance, need analysis, closing, dealing with angry clients, making the most of your time and more. You are sure to pick up at least a few good ideas. Part motivation, part how-to, 'Selling 101' may be just what you need to improve your sales results a little or a lot.
on November 29, 2003
This is a great little book to use as a handy check up book from Mr.Ziglar. I am not a sales person, but am in the service business and this book was just perfect for me. For $10.00 anyone can get this book and learn a few things, even if just for fun.
on July 16, 2003
This book is basically a collection of "daily affirmations." Its a feel-good book. It has very little in the way of "actionable" advice. At only 100-pages, I expected a collection of greatest hits. This is the first, only, and last Zig Zigler book I will ever buy. For people with a serious interest in tangible advice on how to increase sales effectiveness, I would recommend Michael Bosworth's "Solution Selling," or Stephen Heiman and Diane Sanchez's "The New Strategic Selling" or "New Conceptual Selling." If you need to feel good about yourself, I'd suggest a psychologist instead (or simply buy a dog). Overall grade: D-/F.
on April 30, 2004
Zig, I don't think you will ever read this, but just in case you do. We all know you have written the same book for 20+ years. Yes, your material used to be fresh and new, but now it is nothing more than a cliche.
I understand you put your name on these things to make money, but really how much more money do you need? After all you get $40,000 a speech, which if you do not know is more than most hardworking Americans make in a year.
For those rates, I expect something new, fresh, and invoative. Please start earining your money again.